Michelle Kessler Email & Phone Number

Oversee all CEO speakership production, enabling our chief executive to tell our story at the highest level on the industry's biggest stagesOversee top-tier COO/CFO, CMO and other key executive appearances; driving CEO/CXO message pull-through and thought leadership to more than 60M people annuallyLead production strategy for every major company-owned event, including Wall Street Investor Day, Stockholders Day, and our annual product launch (Snapdragon Summit); as well as top-tier industry events including CES and MWCManage the corporate video and presentations teams, which together produce one executive appearance every ~3 business days; supervise best-in-class creative agencies, operate film studios, and more

∙ Oversaw all top-tier executive presentations, including keynotes at CES, IFA, Mobile World Congress, and the Frankfurt Auto Show, as well as large company-owned events, such as product launches, Wall Street Analyst Day and Stockholder Day.∙ Developed and execute an executive presentations strategy and analytics program that delivers message pull through among customers, journalists, investors, governments and other key audiences.∙ Managed executive presentation development, including speechwriting, slides, and graphics; manage stagecraft, including large A/V installations both domestically and internationally.∙ Developed and launched Qualcomm’s first virtual event practice and platform, in partnership with the events team.∙ Conducted executive speaker and message coaching.∙ Pioneered the first overarching messaging program for this $186 billion company, including messaging strategy, development, socialization, training and measurement. ∙ Build out this new program with top executives; expanding it to every region and comms group including marketing, investor relations, government relations and HR.

Greater San Diego Area

∙ Ran a best-in-class owned content department, generating growing brand affinity gains, engagements, and views.∙ Oversaw a social media program with 4.3M followers on worldwide platforms including Twitter, Facebook, Instagram, Weibo and WeChat; launched the company’s first social influencer program and executive social media program.∙ Managed content production and publishing, including videos, photography, graphics, podcasts, and blogs consumed by millions of viewers/readers annually. ∙ Produced all C-level executive presentations, including speechwriting and slides/graphics, for major events including CES and Mobile World Congress.∙ Evolved paid content strategy to increase placements and results, including social media advertising, content engines such as Outbrain, and paid search. ∙ Helped develop branded content programs with publishers such as CNET and Quartz.

San Diego, Ca

∙ Managed Qualcomm’s pioneering brand journalism program, Spark, which reached millions and significantly improved brand awareness and association.∙ Created the first company-wide editorial board and calendar, implemented content strategy across departments; edited Qualcomm’s official blog, OnQ.∙ Oversaw the content department with a staff of five authors, artists, and designers.∙ Produced the company anthem video, executive and partner testimonial videos, explainers and more.

Orange County, Ca

∙ Oversaw all USA TODAY social media accounts; significantly grew fans/followers and increased engagement.∙ Covered breaking news on the @usatoday Twitter account.∙ Trained editorial staff on social media best practices and analytics; helped many reporters launch their first Twitter accounts.

San Francisco, Ca

∙ Managed usatoday.com/tech, which received millions of viewers daily. ∙ Assigned, edited and posted articles, multimedia, and interactive features.∙ Supervised seven reporters and one website staffer in partnership with another editor.∙ Oversaw three blogs and two Twitter feeds, plus third-party content partnerships.∙ Lead reader interaction through forums, comment boards and direct messages.∙ Promoted content via social media channels.

San Francisco, Ca And Arlington, Va

∙ Covered Silicon Valley and the hardware and electronics business beat for the nation’s largest newspaper.∙ Interviewed tech’s biggest leaders, from Steve Jobs to Bill Gates.∙ Covered breaking news from the Sept. 11 terrorist attacks to the dotcom boom and bust; wrote stories on corporate finance, board room scandals, tech innovation and more. ∙ Published articles on the front page (1A) and in every section of the paper. ∙ Lead writer/editor for the Technology Live blog.

Education record

Master Of Arts - Ma, Journalism

B.A., Literature/Writing

M.A., Journalism