Michelle Marqueling Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Fort Wayne, Indiana Area

Advocated for our users and ensured that solutions work for how clients do business. Integrated user-centered architecture with a sleek and brand-specific interface. Redesigned legacy products from sketches, wireframes, test to launch. Designed and conducted base-level user observation sessions. Collaborated with development and sales teams to achieve business goals.Techficient is an insurtech start-up formed in 2020. As an independent company with strong connections to the industry, Techficient sees a tremendous opportunity to transform the insurance space using the case management tools they have developed. When you combine this with analytics, they offer a unique platform that empowers distribution and carriers to better serve their customers and impact lives.

Fort Wayne, Indiana Area

- Lead modernization of visual brand to be relevant in both print and web- Create wireframes and redesign UX/UI of website and online portals- Responsible for marketing campaign development for specific lines of business; Disability Insurance and Long-Term Care- Art direct the framing, setting and content of video shoots and company sponsored podcast- Revitalized social media presence by developing educational, brand marketing and Fort Wayne centric content for Instagram.

Fort Wayne, Indiana Area

- Collaborated with Executive Director to maximize user interaction and reach of printed health resource directories- Strategized social media campaigns for target audiences

Fort Wayne, Indiana

- Developed branding for the largest nationwide sales month- Designed promotional email layouts and email graphics to strengthen visual brand and connect with audience- Leveraged visual strategies for online marketing campaigns and consumer giveaways- Created online advertisements for renowned music brands