Michelle Runge Email & Phone Number

London Area, United Kingdom

- Responsible for designing, maintaining & enhancing 10+ internal applications that facilitate the execution and management of energy trades across different commodities, by providing extensive market analysis, real-time insights into market risks, logistics & shipping and data visualization to present complex data in a clear and actionable way. - Design Systems creation in order to streamline our design process and maintain consistency across Vitol's extensive internal applications. This task was made focusing on Figma primitive variables and semantic variables enabling creation of multiple modes such as light/dark mode and component color variations. This complex DS allowed us to establish a single source of truth for core design that can be applied instantaneously across all applications, ensuring brand consistency and significantly reducing design and development work.

London, England, United Kingdom

- Designed new user-centric features for a leading diamond traceability platform, revolutionising user control and transparency in the industry. Conducted in-depth user research to understand needs and expectations, synthesised business needs. Defined user flows and interaction models to create strong wireframes and high-fidelity prototypes using the Design Systems and creating new components. Facilitated internal and external user testing sessions to gather valuable feedback and validade designs, leading to a 95% user satisfaction rate, synthesised the findings and implemented key adjustments. Collaborated with cross-functional teams to create a visually-appealing and consistent experience across the platform.- As lead designer streamlined and automated processes of a government department through the development of a new application used by over 600 users. I designed user journeys, wireframes, and interactive prototype, structured and supported evaluative testing with overall satisfaction of 98%. The application processed over 17k emails and closed 13k tasks within 7 days, resulting in quicker services provided to customers, reduced open cases from over 10k to less than 2k, eliminated the need for additional spreadsheets and manual assignment of tasks for agents.

Newcastle Upon Tyne, England, United Kingdom

- Worked on a nominated project for the Digital Leaders award in the AI & Data Initiative of the Year category in 2022. As the sole designer within a two-month timeframe I redesigned an application for a government department, supported user research interviews, crafted new user journeys, designed wireframes and interactive prototype for usability testing.- Through Service Design and Product Design we reinvented a self-service digital product at a government department, impacting over 120k workers. I solo designed over 170 screens, supported ethnographic research and User Journey mapping, defined a new design system, and translated concepts into prototypes for usability testing gathering 80% of average overall satisfaction.

Amsterdam, North Holland, Netherlands

As a contractor, I was enrolled in multiple projects for their clients. I designed several wireframes, prototypes and design systems for digital products, defined user journeys and supported A/B testing with general users. Also created branding visuals, marketing videos and powerful presentations.

From Brazil to Canada, Spain to Israel, I've collaborated with an eclectic mix of clients, consistently exceeding expectations with my multidisciplinary skillset.I seamlessly merge the roles of graphic designer, brand designer, visual designer, and web designer, crafting cohesive design experiences across print, digital, and branding spheres. With expertise in CSS, HTML, and Javascript, I not only develop beautiful interfaces but also understand the technical underpinnings.This multidisciplinary approach allows me to tackle projects holistically, delivering impactful solutions that are user-centric since I prioritise intuitive interactions and optimal user journeys, ensuring each solution caters to its audience and culturally aware by adapting my designs to resonate with diverse audiences across the globe, respecting local nuances.

Lisboa E Região, Portugal

Designed and implemented a completely new digital experience for a fitness, dance, and health platform serving over 10,000 users in Portugal with over 90% overall user satisfaction.This involved:- Conducting in-depth user research, including user behavior studies, to understand user needs and pain points.- Defining and refining user personas to ensure the design catered to diverse user groups.- Creating wireframes and prototypes to iterate and test different design solutions.- Completely redesigning 3 digital products to improve user experience and modernize their interfaces.Key Achievements:- Enhanced by 93% user engagement and satisfaction in the applications through intuitive navigation and user-centered design.- Streamlined user journeys across all platforms, leading to increased conversions and desired actions.- Established a consistent and modern brand identity across all digital touchpoints.- Successfully launched the new platform, resulting in 98% of positive user feedback and increased user base by 15%.

Rio De Janeiro Area, Brazil

La Estampa is Brazil`s largest producer of fashion fabric and printing patterns company. I could work as an intern at the Marketing and Branding company sector with the opportunity to work on several projects that increased mainly my knowledge in Marketing.During my time working in Marketing & Branding area, I could be part of the planning, research, production, and execution of the launch convention of the fashion collections Summer 2016 and Winter 2016. I could also participate in the creative process of the event's visual identity and the production of all the graphics materials.During my time there I could follow the company's partnership process with the retailer brand C&A to launch the collection "La Estampa para C&A", as well as It`s big event production. Also, I was able to participate in a customer relationship research with the biggest clients of La Estampa. The purpose of the research was to find the main relationship problems between La Estampa and It`s customers, listen to their suggestions and complaints so that the company could improve the service provided.Some of the clients interviewed: FARM, Dress To, Maria Filo, Le Lis Blanc, Shoulder, and Guangzhou.Skills: Branding, Social Media Management, Event Management, Adobe Creative Cloud,Stakeholders research.

Rio De Janeiro

Volunteer for 2 years in the biggest youth organization in the world recognized by UNESCO.Assumed for 1 year the role of Communication and Marketing Vice President to Lead a multidisciplinary team and be part of the executive board team. In collaboration with the marketing team, responsible for creation and implementation of marketing strategies and team members performance. Achieve sustainable growth in customer servings and increase brand awareness. During the time also increased the number of Leeds and sales by creating, executing and delivering marketing campaigns and analyzing performances. Supported team members and took responsibility for their performance and development inside AIESEC.

Rio De Janeiro, Brazil

Marketing and Communication volunteer member.

Rio De Janeiro

Som Livre is one of the biggest musical record companies in Brazil where I had the opportunity to work on a team with 4 senior designers with whom I could learn more about new techniques and graphic design programs. As an intern, I was responsible for creating various graphic design projects to publicize the artists and festivals from the label as banners, magazine ads, gold records, and posters. In addition, I also was able to work on projects of CDs and DVDs of singers, TV series, and soap operas from Rede Globo.The biggest challenges I received while working at Som Livre were “Amor à Vida” and “Flor do Caribe” soap operas CDs creations. These were two big national television programs that I had total freedom to create a concept for the album art. The deadline for both productions was extremely short, only 3 days, but I could finish the projects with success with compliments made by members of the company and external critics.

Master'S Degree, Design Management

Associate'S Degree, Graphic Design

Design And Visual Communication, Design And Visual Communications, General

Digital Marketing, Marketing

Associate'S Degree, Web Design

High School Diploma, High School/Secondary Diplomas And Certificates