Michelle S.

Michelle S. Email and Phone Number

Marketing Director - smith&burton @ smith&burton
Michelle S.'s Location
Nadi, Western, Fiji, Fiji
Michelle S.'s Contact Details

Michelle S. work email

Michelle S. personal email

n/a
About Michelle S.

My extensive strategic marketing and communications experience has been gained from roles across New Zealand, South Pacific and Asia and has been focused on international travel and tourism with government agencies and commercial organisations. My problem solving approach is creative and innovative, born from extensive creative advertising agency experience early in my career. I am results focused with a highly collaborative, process orientated and decisive style.

Michelle S.'s Current Company Details
smith&burton

Smith&Burton

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Marketing Director - smith&burton
Michelle S. Work Experience Details
  • Smith&Burton
    Marketing Director
    Smith&Burton Mar 2024 - Present
    New Zealand
  • G6 Group Of Companies
    Business Strategy Consultant
    G6 Group Of Companies Mar 2020 - Present
    Fiji
    G6 Electric Vehicles & G6 Green Energy Solutions
  • Island Hoppers Limited
    Marketing & Sales
    Island Hoppers Limited Jan 2019 - Jan 2020
    Fiji
  • Tourism Fiji
    Director, Marketing
    Tourism Fiji Jul 2017 - Jun 2018
    Fiji
    Development of new strategic marketing direction and rebranding of Fiji as a visitor destination. Led a team of 26, across 6 countries through a time of organisational and strategic direction change.
  • Hilton Hotels & Resorts
    Cluster Marketing Communications Manager Fiji
    Hilton Hotels & Resorts Sep 2015 - Jun 2017
    Fiji
    Led and executed the marketing and public relations strategy for the successful opening of the new DoubleTree by Hilton Fiji.Planned and execution sales & marketing activities for the flagship Hilton Fiji Beach & Spa Resort.
  • Tourism Fiji
    Acting Director Global Marketing
    Tourism Fiji Sep 2014 - Aug 2015
    Fiji
    Development and delivery of strategic marketing initiatives that increase the global perception of Fiji as a premium holiday destination.
  • Bmw Group
    Marketing Manager - Fixed Contract
    Bmw Group Feb 2014 - Aug 2014
    New Zealand
  • Air New Zealand
    International Brand Manager
    Air New Zealand Jul 2012 - 2014
    Auckland, New Zealand
    Based in both Japan and New Zealand, this role undertook development and implementation of global brand marketing strategy and plans focused on stimulating brand awareness, engagement and inbound traffic to New Zealand from core markets - USA, UK, China, Japan.
  • Tourism New Zealand
    Marketing Communications Manager - Asia
    Tourism New Zealand May 2009 - Jun 2012
    Asia - China/Japan, New Zealand
    My roles with Tourism New Zealand involved strategy, planning and development of marketing activity in all Asian visitor markets to grow visitor numbers and value, spending considerable time in markets. Additionally, developed specific strategies / marketing campaigns focused on increasing value from special interest visitor sectors eg. ski/snowboarding, hiking, cycling, luxury, cruise, business events/MICE) from all international visitor markets.Managed a team of 7.
  • Whybin Tbwa
    Group Account Director - 4 Month Contract
    Whybin Tbwa Dec 2008 - Apr 2009
    Contracted as Group Account Director running the SKYCITY account with a team of 4.
  • Jwt
    Group Account Director
    Jwt Feb 2007 - Dec 2008
    Auckland
    Group Account Director role running Nokia, Kellogg and AMP accounts, included strategic planning and agency revenue management responsibilities.
  • Ddb, M&C Saatchi, Connect Communications
    Group Account Director Roles On A Freelance Basis / Travel
    Ddb, M&C Saatchi, Connect Communications Dec 2005 - Feb 2007
    Auckland
    During this period I took time to travel and also worked on a contract basis in several Account Director / Group Account Director roles at DDB, M&C Saactchi and Connect Communications.
  • Whybin Tbwa
    Account Director - Asb Bank Account
    Whybin Tbwa Apr 2000 - Nov 2005
  • New Zealand Herald
    Marketing Executive
    New Zealand Herald Feb 1998 - Apr 2000

Michelle S. Skills

Marketing Communications Integrated Marketing Marketing Strategy Advertising Brand Development Marketing Tourism Digital Marketing Online Advertising Creative Direction Digital Strategy Strategic Planning Management Online Marketing Social Media Marketing Creative Problem Solving Media Production Campaign Management Travel Marketing Media Planning Creative Development

Michelle S. Education Details

Frequently Asked Questions about Michelle S.

What company does Michelle S. work for?

Michelle S. works for Smith&burton

What is Michelle S.'s role at the current company?

Michelle S.'s current role is Marketing Director - smith&burton.

What is Michelle S.'s email address?

Michelle S.'s email address is mi****@****ton.com

What schools did Michelle S. attend?

Michelle S. attended Auckland University Of Technology, Trident High School, Whakatane.

What skills is Michelle S. known for?

Michelle S. has skills like Marketing Communications, Integrated Marketing, Marketing Strategy, Advertising, Brand Development, Marketing, Tourism, Digital Marketing, Online Advertising, Creative Direction, Digital Strategy, Strategic Planning.

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