Michelle Yelner Email & Phone Number

New York, United States

At Smart Meetings, we take a 360 degree integrated marketing approach to your communications needs and have developed proven marketing programs that include print, digital direct mail, events and online to reach help you generate results. With Smart Meetings Magazine, Smart-E-Blasts, Smart Newsletters, www.smartmeetings.com and The Smart Events, we offer programs that can include branding, lead generation, immediate response results, and much more to help you increase your group/meetings business.

New York City Metropolitan Area

Devise customized digital content marketing solutions including webinars, virtual summits and content creation to promote and sell scientific products for life science, biopharmaceuticals, pharmaceuticals and clinical diagnostic companies.Generated new business from biotech/pharma/life science companies and surpassed revenue goal by 13% in 2022.Interface with C-level and high-level marketing executives at domestic and global manufacturers including MilliporeSigma, Brandtech, Bruker, Abbott, etc.Plan and create content marketing programs using a consultative approach.Please see recommendations below from my clients and colleagues which showcase my consultative approach.Skills: New Business Opportunities · Sales Presentations · Account Management ·Full Sales Cycle

Greater New York City Area

Created marketing partnerships with mid to large sized life science and biotechnology companies and their advertising agencies.• Sold custom advertising solutions including key word targeted digital, e-mail and print as well as branded content programs, webinars and sponsorships with native advertising and social media.• Managed the entire sales prospecting process including generating new leads through cold calls, email outreach, canvasing efforts, industry conferences and setting qualified appointments as well as conducting face-to-face, over the phone and videoconferencing presentations.• Maintained and grew ad programs by cultivating enduring relationships with clients.• Managed the sales cycle from prospecting to closing business with Salesforce CRM.

Islandia, Ny

• Maximized advertising revenue by selling multi-media solutions to advertising agencies and client direct partners.• Sold over a million dollars of print, digital, custom content, webinars and sponsorships for Hotel Business and InspireDesign to technology, electronics, travel, furniture, fabric, finance and flooring accounts.• Clients included Comcast, Trump Hotels, Samsung, Showtime, Panasonic and Standard Textile.• Developed and managed pipeline of prospects within territory, set-up in-person meetings with decision-makers and conference calls.

Melville

Sold multimedia advertising including digital, print and event sponsorships as well as SEO to major national and regional retail accounts for one of the top ten newspapers in the country. Negotiated six figure contracts for ROP and pre-print revenue. Clients included Bed Bath & Beyond, the Christmas Tree Shops, Raymour & Flanigan, La-Z-Boy, Ethan Allen, Thomasville, Consumer Kitchens & Bath, Jennifer Convertibles and Ashley Furniture.

Greater New York City Area

Sold advertising for print, digital and trade shows which reached event and meeting planners. Accounts included travel, independent event facilities, conference centers, restaurants, catering halls and Fortune 500 companies. -Generated 38 new accounts!

Greater New York City Area

Sold national digital and print for MeetingsNet (Assocation Meetings, Medical Meetings, Corporate Meetings & Incentives, Religious Conference Manager). including custom content and webinars. Accounts included airlines, hotels, convention and visitors bureaus, ad agencies, and convention centers. Outside Sales to Mid-Atlantic and Midwest territories. Trade shows. Won Total Ad Sales Revenue contest #1 out of 10 sales people, 4 out of 5 years.

Bs, Tv/Radio

Activities and Societies: Worked at radio station selling radio time and on air personality.

Education record