Miguel Campos Email & Phone Number

Houston, Texas, United States

• Develop and execute the company’s business strategies in order to attain the goals of the board and shareholders
• Prepare and implement comprehensive business plans to facilitate achievement by planning cost-effective operations and market development activities
• Communicate and maintain trust relationships with shareholders, business partners and authorities
• Oversee the company’s financial performance, investments, and other business ventures
• Delegate responsibilities and supervise the work of executives providing guidance and motivation to drive maximum performance
• Read all submitted reports by lower rank managers to reward performance, prevent issues and resolve problems

San Francisco Bay Area

• Increased sales productivity and reduced client acquisition cost by rewriting consolidation materials and systemizing the sales cycle within the organization.
• Generated over $30M in sales by drafting strategic request-for-proposal responses and detailed project plan proposals for sales teams.
• Increased the firm’s exposure to new clients and markets through networking, and by participating in conferences and hosting industry related roundtables.
• Managed and trained teams with little to no experience in industry-focused capabilities to offer growth, market, budgetary, and strategic support with their non-core portfolios.
• Identified resistance and performance gaps, and worked on the development of corrective actions to improve delivery strategies, facilitate problem analysis and decision making among team members.
• Recruited, interviewed, and placed associates according to their skills and experiences in areas where their professional skills would best thrive within the organization.

Worldwide

• Developed online marketing campaigns for startup brands within different industries such as fashion, food & beverages, and travel to acquire lifetime value customers for my clients.
• Researched various industries to identify a unique value proposition and selling point for every client I worked with––thus, rebranding my client's brand image.
• Created unique content for various social media channels such as Facebook, Instagram, & Twitter to gain new targeted followers and build brand awareness for my clients.
• Redesigned and rebranded client's websites to increase search engine's visibility, boost online presence, and generate new leads.

San Francisco Bay Area

• Analyzed the web-development industry to determine the company’s position in themarketplace, and determine potential markets, service demand, and pricing.
• Studied small businesses to identify whether there is an existing need for them to adopt digital technologies to simplify their daily operations, acquire new customers, and increase profits.
• Enhanced their current sales strategy to improve their lead generation process, and increase the rate at which potential buyers become actual customers.
• Redesigned the image of the company and developed a unique selling proposition to help them differentiate from competitors and positioned themselves as the go-to solution for small businesses and startup companies.

San Francisco Bay Area

• Planned out the vision and trajectory of SmartyNight, both from a tech and business perspective to differentiate ourselves from other nightlife applications and provide the nightlife market with a beneficial solution.
• Designed the entire front-end of the application with the ultimate goal of creating a UI that was both user-friendly and distinctive.
• Delegated product development tasks and new features to my development team; worked closely with them to ensure their successful implementation.
• Created and launched a marketing campaign using direct marketing and social media to build brand awareness and encourage businesses to sign up to the application in San Jose: generated an audience of over 3k followers.
• Sold the technology to another party for an undisclosed sum of money to start my marketing consulting business.

San Francisco Bay Area

• Examined the dental insurance industry in-depth to identify proper ways for Delta Dental tocombat stiff competition from larger insurance companies and increase its market share.
• Identified a new untapped target market for Delta Dental to profit from and ultimately help thecompany positioned itself as the leader in that specific market segment; the Latino children.
• Researched the Latino children market to learn about their fears, needs, and wants, and helpthe company design an adequate strategy to exploit this market.
• Developed a new affordable product for Delta Dental called “DeltaKids” with the final goal ofmaking the buying process of dental insurance practical and accessible to the Latino families.
• Designed a marketing communications strategy based on all the research done tosuccessfully help Delta Dental promote its new product line and penetrate the Latino market.
• Presented the new product, go-to-market strategy, and established success criteria of thecampaign to Delta Dental’s CEO, Gary Radine, to explain the nature of the strategy in place.

United States

• Created sales reports to document sales figures from every food unit for managers to analyze and make important decisions based on data.
• Collected employees' work availability to create their weekly work schedule with the sole purpose of reducing labour costs and maximizing employee participation across food units.
• Generated inventory spreadsheets for every unit to provide managers with information regarding the cost fluctuation of merchandise and help identify the quantity, supplier, cost, and date of each product ordered.
• Gathered and coded vendors’ invoices to ease the recording of transactions in financial records and expedite the paying process to suppliers to ultimately obtain product discounts in the future.

Mexico City Area, Mexico

• Developed an intranet site to organize all the business lines that Kio handles, and make it easier for employees to access information.
• Created a nomenclature guide for employees to use when saving documents in the intranet to follow a consistent format when saving documents and find documents quicker.
• Modified company’s presentations according to new template standards

Mexico City Area, Mexico

• Created a questionnaire of 10 questions to measure customer satisfaction in the U.S.A; analyzed data and developed a power point presentation with the results given to the CEO.
• Cold called companies in Mexico to offer CRM solutions.
• Participated in a national exposition, explaining the concept of our services to attendees.
• Generated 7 business prospects for the company.