Miguel Marin Email & Phone Number

Greater Seattle Area

Lead end-to-end digital design initiatives, producing impactful email campaigns, landing pages, video ads, and regulatory financial documents for both lead-generation and client-facing stakeholders.Notable Experiences:- Played a pivotal role in establishing and evolving ShareBuilder's brand identity and market positioning by rapidly producing and testing creative assets while leveraging insights from iterative design processes.- Served as the steward of ShareBuilder's corporate identity by developing robust brand guidelines and provided strategic art direction while managing and ensuring brand consistency across all creative outputs, collaborating with designers, cross-functional teams, and external agencies.- Developed and executed branded illustrations tailored for a wide range of applications, including corporate merchandise, personalized client engagement materials, and iconography for digital platforms.- Spearheaded the art direction, visual design systems and customer experience in collaboration with the engineering & product team team for ShareBuilder's new digital investment product that launched in the summer of 2024.- Developed and amplified Facebook video ad campaign performance, elevating the year-over-year click-thru-rate from 0.04% to 0.25%.- Developed an organic landing page from the ground-up that led to being the highest-converting page in the organization's history.- Conducted design presentations and briefings for internal and external stakeholders.- Led sales, product-implementation, and training presentations in Spanish for non-English-speaking audiences on behalf of the customer success teams.

Adeptly covered multifaceted roles throughout the creative process, both as the sole creator and as a valuable team contributor.Notable Experiences:- Directed diverse creative initiatives including multilingual and multicultural consumer packaged goods design, large-scale print graphics, video production, digital design, marketing, and product photography, while also orchestrating a successful event for Lunchitas brand in Guatemala that hosted nearly 1,200 elementary school students and yielded a return on Investment of $80,000.- Led an e-commerce campaign with a return on Investment of $85,000 in a day, exceeding expectations by $65,000.- Developed and crafted the visual identity and illustration systems of several boutique brands.- Created the UX/UI for a card game app that currently boasts a 5-star rating.

Pembroke Pines, Fl

Crafted assets, steered visual direction, and spearheaded creative projects in sync with marketing aims of enhancing brand engagement with current and future students.Notable Experiences:- Led the Student Welcome Kit project, a brand engagement tool for newly enrolled students.- Directed both domestic and international on-site photo and video shoots to expand the marketing asset library for current and future campaigns.- Directed and implemented an email nurture campaign to nudge prospective students to continue through the admission funnel.- Created a print and digital campaign for the University’s Net Promoter Score Survey which led to a 30% increase in engagement year-over-year.

Miami/Fort Lauderdale Area

Throughout my tenure, I was elevated from print designer to lead multimedia designer; offering creative team guidance, steering corporate and wide-ranging city market creative portfolio initiatives.Notable Experiences:- Led the creation of the Baptist Health & Crescent Heights co-branded medical facility creative brand assets; such as the large scale fence surrounding the construction site.- Created and managed the brand identity of several luxury highrises in the corporate portfolio.- Led creative direction for the Crescent Heights Chicago Micro-site.

Miami, Fl

Sole designer within the marketing team, I collaborated with international teams, adapted assets for multicultural releases and led large-scale trade show and advertising design, alongside digital design duties.Notable Experiences:- Creation of an interactive display for Neon — an up and coming streaming service exclusively for the Latin American market — a success leading to multiple international installations.- Successful redesign and relaunch of DLA TV’s corporate website to improve user experience.

Doral, Fl

As Bio-Nucleonics' design intern, I oversaw diverse creative projects, primarily focusing on package design, branding, marketing, web, and presentations.Notable Experiences: - Successfully launched the visual brand identity and package design for Hydrofoam, a line wound-care products.- Revamped packaging and branding for Gynocyte, a cervical cancer medical device brand.