Mihir Mathur Email & Phone Number

Delhi, India

Gurugram, Haryana, India

Channel management, retail & wholesale, BTL activations, dealer profitability

Sant’Agata Bolognese, Emilia-Romagna, Italy

• Developed a deep understanding of luxury car products, facilitating effective communication with customers
• Conducted extensive market research to inform short- and long-term forecasting, enabling informed decision-making for sales planning
• Played a key role in shaping the brand's identity and positioning through innovative marketing strategies
• Steering of Sales based on the company’s objectives

Sant’Agata Bolognese, Emilia-Romagna, Italy

• Developed and implemented Variable Margin Policy for CY 2023
• Ensuring channel partners enter the purview of the Variable Margin
• Manage derogations for channel partners

Gurgaon, Haryana, India

• Helped set up Sales & Marketing department
• Handled 14 dealerships during the initiation phase, guided dealers in construction and readiness of showrooms
• Onboarded new channel partners in this territory and coordinated with dealer development department for assessment of dealers
• Implemented sales processes from the initial stages including sales team recruitment, implementing new car booking process, test drive policy and enquiry management
• Kicked off pre-launch activities to promote Kia brand in North India
• Set up channel finance for dealerships as well as in-house insurance tie-ups

Gurgaon, Haryana, India

• Worked as a sales, marketing and network management specialist with a focus on corporate sales, dealership performance management and profitability
• Onboarding new channel partners through due diligence, market analysis & ensuring dealer viability for Auto OEM, both in existing as well as new entrants in the Indian market
• Gained experience in working with leading auto OEMs and channel sales management, corporate sales, network management & dealership performance improvement
• Held diverse roles ranging from corporate sales to retail channel sales
• Helped identify areas of improvement across dealership operations, developed systems & processes with review mechanisms to make a win-win situation for both OEMs and channel partners
• Helped transform business operations with focus on sales and marketing processes, ATL & BTL activations, manpower productivity and achieved improvement in dealership health index

New Delhi Area, India

• Helped implement Hyundai policies & principles at Dehli dealerships
• Helped develop business plans for dealerships in line with company objectives & targets
• Helped ensure dealership’s sales’ hygiene with respect to JD Power (Sales Satisfaction Index - SSI) guidelines
• Helped dealerships maintain profitability with the help of proper stock & personnel management
• Conducted focused sales and marketing activities
• Devised incentive structure for dealerships and their sales consultants

Cochin Area, India

• Helped define & implement strategies for setting up corporate sales teams within the channel partners in Kerala & Hyderabad including product launches, and organizing market related activities
• Coordinated activities related to market segmentation, operational roll-out including setting up channel infrastructure and facilities at an uptown location
• Guide team members in generating sales and accomplishing business targets across product segments like Alfa to Rexton (entry-level commercial to high-end SUV vehicles)
• Helped conduct brand promotion activity, high-profile business promotion and identified key segments and tapped for increasing business, for the premium SUV - Rexton
• Conducted pre-launch and launch activities for Xylo by carrying out a market survey across 6 cities. This was the basis of formulation of schemes & offers for the target segment
• Supported the launch of the hatchback Verito Vibe in the Chandigarh market

Hyderabad Area, India

Delhi

Worked on the online sales project codenamed ‘Knowledge Jockey’

Greater Noida

Gained hands-on knowledge from off-site visits with the Regional Manager in North India installations and worked on automation technologies viz. PLCs, SCADA and HMI

New Delhi

Gained understanding of the crystalline silicon solar panel & thin film technology. Also, gained cross-functional exposure in product management, SAP, shop floor management, manufacturing process and development & retrofitting of a critical final stage production machine

Global Mba, Supercars, Superbikes & Motorsports

Master Of Business Administration - Mba, Sales, Distribution, And Marketing Operations, General

Activities and Societies: ● Was part of the organising committee of Eureka Operations Club, Quizzing Kommunity, Alumni Cell ● Scored the.

Bachelor Of Technology - Btech, Electronics And Instrumentation Engineering

Activities and Societies: ● Stood 1st in an inter-college extempore competition held at NIT, Kurukshetra ● Stood 2nd in inter-college quiz.

High School Diploma, Physics, Chemistry, Mathematics

Activities and Societies: ● Stood 1st in English debate in Class 10 ● Stood 1st at CheckMate held at the British School; Won multiple.