In my capacity as a Front-End Web Developer and UX/UI Designer, I apply a holistic approach to software development, ensuring our products resonate with our customers. My role revolves around blending web design principles, intuitive user interface (UI) design, and Angular development to deliver software that not only meets functional requirements but also delights users.Collaborating closely with stakeholders, I infuse user-centric design into every phase of our projects. By empathizing with end-users and incorporating their feedback, I create interfaces that are both visually captivating and easy to navigate, fostering a seamless user experience.Angular plays a pivotal role in my toolkit, empowering me to build robust front-end solutions that are scalable and maintainable. Leveraging Angular's extensive features and components, I develop dynamic interfaces that engage users and enhance usability.Furthermore, I prioritize responsiveness across various devices, ensuring our software remains accessible and user-friendly on desktops, tablets, and smartphones. My proficiency in graphic design software like Adobe Creative Suite and Sketch complements this effort, allowing me to craft visually striking interfaces that captivate our target audience.Ultimately, my approach combines creativity, technical expertise, and a deep understanding of user needs to create software solutions that exceed customer expectations, driving user satisfaction and loyalty.

Due to the ever-changing demands of a busy e-commerce business, I have adapted to fit various roles over my years of employment at Limitless Digital.After a successful period as a Front End developer delivering creative solutions and high-quality UI developments, the opportunity arose to join the UX design team. The role required me to use my development skills along with creative flair to create UX solutions inline with marketing plans, conversion targets and sales targets.Having worked in the UX team for over a year I was then promoted to the role of Senior Designer. This is an exciting and demanding role and I have a broad range of responsibilities.As a Senior Designer, I am required to implement marketing material on websites using HTML and CSS and also been responsible for creating and coding A/B Test Solution‎s.I regularly assume team leader responsibilities in the absence of the Design Manager, maintaining promotional schedules, prioritising team-work and communicating with other departments to provide the successful progression of on-going tasks.I am also required to produce marketing materials for use across websites, email campaigns, blogs, social media and affiliates and this often includes product image retouching and lifestyle creation.I frequently attend meetings to discuss and analyse the design requirements of various projects and tasks.My responsibilities also include keeping up to date with design standards and best practice through educational opportunities and competitor market research while maintaining and updating branding standards and guidelines.

As UX Designer my responsibilities are to deliver creative designs in line with marketing plans, conversion targets and sales targets. I am also required to support the Front-End Developers in creating web pages in HTML, CSS and Javascript to the UX Front-End Team Leader's specifications.

During my initial years at Limitless digital (then the Trueshopping Group), my role was Front End Developer. My responsibilities included building and maintaining the front end of web-based applications using HTML, CSS, Javascript and jQuery. As a Front End Developer, I also worked on a number of bespoke eCommerce platforms. I was therefore required to do some PHP and backend work.The Magento eCommerce platform also gave me the opportunity to further expand my skills. Completing the 'Core Principles for Theming in Magento' course was an important part of the role and a great opportunity to progress.The role required the building and maintenance of Wordpress sites for blogs and some small brochure sites. These sites were primarily looked after by the Front End team.I was also required to ensure good quality delivery and fix any issues raised by the test and support team.Creating a good product also involved liaising with members of the strategic business teams. This helped me deliver efficient, functional solutions.

As a member of the Driven Design team, I embraced a wide range of responsibilities, which significantly honed my skills in both design and IT. Being part of a busy marketing team allowed me to develop strong teamwork abilities, seamlessly combining creative design with the need to deliver effective solutions within tight deadlines.I gained extensive experience in building and maintaining various databases for the company, as well as creating and managing the company’s email accounts. Regularly liaising with different departments on technical issues, I provided timely and efficient solutions, ensuring smooth operations across the board.My role often involved designing and building websites, integrating social media marketing, ad campaigns, email marketing, and online competitions. I worked closely with clients to ensure that all projects were completed efficiently and to the highest standard, fostering strong client relationships and delivering exceptional results.At Driven Design, I further expanded my IT skills, gaining in-depth knowledge of server-based applications, Microsoft Exchange Server, and maintaining the computers for multiple departments. This combination of design and IT expertise enabled me to contribute effectively to various projects and support the overall success of the team.

At BGP, a tight-knit design and print company specializing in brochures, instructional literature, catalogues, and promotional materials across various industries, I developed strong creative, artworking, and project-management skills within a corporate environment. My duties encompassed determining briefs, presenting work, liaising with contacts, and managing projects from concept through to completion.BGP covered a number of fields with an array of unique facilities, from a small printing press to miniature folding equipment. During my time there, I designed, built, and maintained a number of bespoke websites, including online photography portfolios, hotels, taxi companies, and dance studios. I gained extensive experience in creating corporate identities for a range of clients, from small start-ups to large corporations. This expertise was instrumental when I organized a full re-brand for a push on new services, creating a fresh identity used across all company stationery.As a creative art worker, I developed a portfolio that includes brochures and bespoke printed materials, showcasing my ability to deliver high-quality design solutions tailored to various client needs. Additionally, I have a strong understanding of print press operations, which has enabled me to ensure the highest quality in all printed materials.

During my tenure at Mainartery, a company serving clients predominantly in the music, leisure, and entertainment industries, I progressed from Junior to Senior Designer. My role involved managing and overseeing multiple projects, often under tight deadlines. I was responsible for creating a wide range of packaging, brochures, and promotional materials for high-profile clients, including Sony BMG, Universal, Repertoire Records, and Sanctuary.A significant part of my daily responsibilities included liaising with and directing photographers, printers, and other third-party contributors to ensure the seamless execution of projects. Notably, while working with Sony BMG, I was tasked with re-packaging various projects, including the creation of an extensive DVD box set for Elvis Presley. Additionally, I produced point-of-sale materials and advertising campaigns.At the personal request of Sony BMG Germany, I designed packages for artists such as Joachim Witt, showcasing my ability to meet specific client needs and deliver tailored design solutions.