Mike Millar Email and Phone Number

- Manages publicity for HarperCollins Canada’s Canadian publishing program which includes designating priority titles, strategizing publicity campaigns, assigning titles to colleagues within the publicity department and liaising between Editorial department, Literary Agents and the Sales, Marketing & Publicity departments - Coordinating book reviews, feature coverage and author interviews in a variety of national, and regional print, broadcast and digital media outlets - Planning and executing complex author book tours which includes drafting detailed schedules and itineraries, pitching and scheduling media appearances, as well as planning and executing author events, public appearances, signings, and coordinating travel & accommodations,- Planned, executed and escorted sports celebrity authors on cross-Canada 31 city book tour for Killer by Doug Gilmour (2017) and 26 city book tour for Cujo by Curtis Joseph (2018) resulting in #1 Bestsellers for multiple weeks- Writes and edits press materials including pitch letters, press releases, author backgrounders, interview Q&A's

- Coordinated book reviews, feature coverage and author interviews in a variety of local, provincial, and national media outlets - Wrote and edited communications and promotional materials including pitch letters, press releases, author backgrounders, advertisements, event invitations, interview Q&A's - Arranged author events including tours, book signings, speaking engagements, cooking demonstrations and book launches- Updated all Hachette Book Group Canada social media channels including Facebook, Twitter and Instagram- Publicized high profile authors including J.K. Rowling, Mario Batali, James Patterson, Sandra Brown, Michael Connell, David Baldacci

- Coordinated book reviews, feature coverage and author interviews in a variety of local, national and international media outlets - Wrote and edited press materials including pitch letters, press releases, author backgrounders, interview Q&A's - Planned and executed successful events including author tours, book signings, speaking engagements, cooking demonstrations and book launches

- superior writing services providing news releases, website content, marketing material- media relations including securing interviews and handling media inquiries- social media management including creation, planning and execution of social media marketing campaigns

- Created press materials promoting new books to media, book sellers and sales team- Coordinated book reviews, excerpts and author interviews in print, broadcast and online media - Developed and maintained corporate social media presence- Maintained publicity news page on company website- Monitored media coverage and reported effectiveness of media campaigns

- Created press materials promoting new books to media, book sellers and sales team- Coordinated book reviews, excerpts and author interviews in print, broadcast and online media - Planned and scheduled author media tours including signings, cooking demonstrations, speaking engagements and book launches- Designed, developed and hosted company’s booth at book industry trade show (Book Expo Canada)

- Created press materials promoting new books to media, book sellers and sales team- Coordinated book reviews, excerpts and author interviews in print, broadcast and online media- Planned and scheduled author media tours including signings, speaking engagements and book launches