Mike Patten Email & Phone Number

Provide insightful articles of interest to insurance industry leaders. 2014 Association Media and Publishing Excel Award for article on insurance forensics

Austin, Texas Area

 Write targeted political messaging for client publications including Capitol Health Beat, the Texas Association of Life and Health Insurers newsletter and the Texas Alliance of Nonsubscribers newsletter, with an emphasis on insurance and healthcare Craft talking points, op-ed columns and other advocacy pieces

 Increased professionalism and upgraded design standards, resulting in more than 13 percent increase in page count and widespread recognition of the magazine as an expert resource on manufacturing in Mexico Engaged network of highly competent unpaid writers and photographers to replace paid staff, reducing operating costs $100,000/year Streamlined production with other departments, eliminating costs from printing delays Designed subscriber retention plan, reducing subscriber churn Planned and developed editorial coverage to target specific advertising segments, generating hundreds of thousands in previously untapped advertising revenue Raised visibility and credibility of the magazine by garnering trade show partnerships and speaking engagements for magazine founders and executives

 Oversaw 50 percent increase in space devoted to business news Met regularly with top community business leaders to improve business section credibility with civic leaders

 Supervised staff of 10 as Southeast Valley news operation doubled its output from three to six sections per week Improved quality of writing, photography and story assignments Increased professionalism by enforcing strict deadlines, ensuring effective production

 Improved historically strained working relationship between news desk and city desk Coached reporters on deadline to better craft their stories Compiled information from multiple news sources into easily understood articles

Covered a variety of beats that included city hall, general assignment and police