Mike Reed Email and Phone Number
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Results-oriented marketing executive with extensive experience at helping B2B companies grow thru impactful new products & services, inspiring branding and effective demand generation
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MarketingBlanco Tackabery 2018 - PresentGreensboro/Winston-Salem, North Carolina AreaOversee and direct key marketing functions for firm. Manage website and e-marketing efforts. Develop and drive business development initiatives. -
Vice President Of MarketingBob Barker Company Aug 2014 - 2017Raleigh-Durham, North Carolina AreaLead marketing, product development and supply chain efforts for largest prison supply company in the world, managing a worldwide staff of 20.• Grew sales 3-10% each year with impactful new product launches and development of innovative marketing plans to penetrate secondary markets.• Led product development team that instilled new Stage-Gate like process, achieving over $6 million in new products annually.• Supervised, motivated and empowered a team of 20 marketing specialists… Show more Lead marketing, product development and supply chain efforts for largest prison supply company in the world, managing a worldwide staff of 20.• Grew sales 3-10% each year with impactful new product launches and development of innovative marketing plans to penetrate secondary markets.• Led product development team that instilled new Stage-Gate like process, achieving over $6 million in new products annually.• Supervised, motivated and empowered a team of 20 marketing specialists to redefine supply chain via a new vision, obtaining over $2 million in cost savings.• Spear-headed re-branding initiative that updated 45-year old brand image, leading to revised value proposition, new brand imagery and refocus of company strategy.• Launched two new, innovative websites. Show less -
Director Of MarketingBob Barker Company May 2008 - 2014Fuquay-Varina, NcDirected product development, product management and marketing communication efforts with a team of seven.• Started product management team focused on new product innovation, launching two major initiatives generating more than $8 million in growth.• Instilled Roadmap process and customer centric discipline to build a new product pipeline that generated over $4 million in sales annually.• Developed customer specific catalogs that significantly increased market share and grew… Show more Directed product development, product management and marketing communication efforts with a team of seven.• Started product management team focused on new product innovation, launching two major initiatives generating more than $8 million in growth.• Instilled Roadmap process and customer centric discipline to build a new product pipeline that generated over $4 million in sales annually.• Developed customer specific catalogs that significantly increased market share and grew sales over $3 million. Show less -
Marketing DirectorHanesbrands Inc. 1999 - 2007Long and steady career with progressive responsibility in strategic marketing, brand management and directing profitable businesses. • Grew business to over $400 million in sales by identifying key product and distribution opportunities and developing action plans to address these issues.• Executed most successful new product launch in Printables history exceeding $30 million. -
Director Of Marketing: Champion ProductsSara Lee Corporation 1995 - 1999Directed marketing efforts for the Champion brand across Department and Sporting Goods Channels. -
Marketing ManagerSara Lee Corporation 1992 - 1995Managed Hanes Boys underwear in mass channel.
Mike Reed Skills
Mike Reed Education Details
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Business Administration And Management, General -
Business
Frequently Asked Questions about Mike Reed
What company does Mike Reed work for?
Mike Reed works for Blanco Tackabery
What is Mike Reed's role at the current company?
Mike Reed's current role is Marketing Executive: Branding/Marketing Communications.
What is Mike Reed's email address?
Mike Reed's email address is mi****@****ker.com
What is Mike Reed's direct phone number?
Mike Reed's direct phone number is +191955*****
What schools did Mike Reed attend?
Mike Reed attended University Of North Carolina At Chapel Hill, Wake Forest University.
What skills is Mike Reed known for?
Mike Reed has skills like Product Development, Marketing, Marketing Communications, Product Management, Marketing Strategy, Advertising, Competitive Analysis, Market Planning, Cross Functional Team Leadership, Strategic Planning, P&l Management, Management.
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