Mike De Boer

Mike De Boer Email and Phone Number

Commercial Director at Renaissance Amsterdam @ Renaissance Amsterdam Hotel
amsterdam, noord-holland, netherlands
Mike De Boer's Location
Netherlands, Netherlands
About Mike De Boer

Experienced Commercial head with a vast experience in the hospitality industry. Skilled in Search Engine Optimization (SEO), FMS, Customer Relationship Management (CRM), Pricing Strategy, and Yield Management. Strong commercial professional with a Bachelor's degree focused in Hospitality Administration/Management from Stenden Hogeschool Leeuwarden.

Mike De Boer's Current Company Details
Renaissance Amsterdam Hotel

Renaissance Amsterdam Hotel

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Commercial Director at Renaissance Amsterdam
amsterdam, noord-holland, netherlands
Employees:
72
Mike De Boer Work Experience Details
  • Renaissance Amsterdam Hotel
    Commercial Director
    Renaissance Amsterdam Hotel May 2024 - Present
    Amsterdam, Noord-Holland, Nederland
  • Doubletree By Hilton Amsterdam Centraal Station
    Commercial Director
    Doubletree By Hilton Amsterdam Centraal Station May 2021 - May 2024
    Amsterdam, North Holland, Netherlands
  • Hilton
    Commercial Manager Germany South
    Hilton May 2018 - May 2021
    Munich Area, Germany
    - Hilton Munich Park (484 rooms)- Hilton Munich City (483 Rooms)(Highest EBITDA contributing hotels within EMEA)- Hilton Nuremberg (152 Rooms – deflagged July 2019)As the Commercial Manager in this large cluster operation I am working seamlessly with the Commercial Director on leading all efforts of setting & executing strategies for all revenue streams. The focus of the Commercial Director & Commercial Manager are to co-ordinate senior team leaders in Sales, Marketing, Revenue (RMCC) and Group, Conference and Events and to continuously train, coach, and develop the Commercial Team of a total size of approx. 30 team members.For 3 very diverse properties with individually different business mix models and different life stages of large projects, key priorities were:1. Hilton Munich City – repositioning the property during the 45 Million Euro refurbishment to successfully lift the hotel ADR with 60 euro at the completion of the project2. Hilton Munich Park – brand positioning exercise alongside the Hilton Munich City refurb to ensure each hotel has a clearly defined positioning message supporting Sales and Marketing teams to avoid a cannibalisation of business3. Hilton Nuremberg – supporting the sale and exit from the Hilton network after 20+ years with Hilton WorldwidePersonal key focus areas were:- Relationship management with German Regional Sales teams and the Regional Director of Sales on supporting the local Sales team during team restructuring phases- Managing the close collaboration with the RMCC Cluster Revenue Manager for optimal business mix strategies, review and validate forecasts, develop strategies for different demand periods, and review and approve retail and group pricing strategies- Develop and maintain strong relationships with all General Managers and operational hotel teams, corporate with support teams for maximum benefits to each hotel- Present commercial strategies to Regional Team and key stakeholders
  • Hilton
    Cluster Director Of Revenue Management
    Hilton Sep 2016 - May 2018
    Ras Al-Khaimah Emirate, United Arab Emirates
    Revenue lead in charge of the following properties:Hilton Ras Al Khaimah Resort & Spa - 475 RoomsHilton Al Hamra Beach & Golf Resort - 265 RoomsHilton Garden Inn – Opening Team May 2017 - 240 roomsAl Hamra Residence and Village - 366 Rooms
  • Hilton Worldwide
    Director Of Revenue Management
    Hilton Worldwide Feb 2014 - Sep 2016
    Istanbul, Turkey
    The Hilton Istanbul Bomonti Hotel & Conference Center is Istanbul's largest hotel with 840 rooms and 12.000 sq meter meeting space.Accomplishments:- Selected for the “Top Talent Program” of Europe and Arabian Peninsula.- Recruited and trained the Reservations Department consisting of 7 team members.- Assisted and facilitated for Down Syndrome program within the reservations department.- In charge of GCE Sales department with 7 team members for the period of 3 months during management transition.- Top Revenue Producer Award 2014 within Istanbul from Expedia out of approximately 1400 hotels.- Accomplished a complete Green Balanced Scorecard for 2014.- HWW The Best Performing Hotel Award EMEA Region for 2014.Main tasks:- Managing and maintaining group and transient inventory controls. Conducting weekly group pickup meetings.- Develop, monitor and adjust sales and pricing strategies.- Provide critical analysis of strategies, room statistics and demand factors during weekly BFM meetings.- Conduct forecasting for all revenue streams comprising approximately USD53Mio.- Competitive and Demand Analysis- Assisting Operational Departments with accurate forecasting, to ensure profitability.- Monitoring group and transient business thresholds within the five-year forecast to ensure measurable improvements for demand and availability.- Supply critical analysis on the effect of short range decisions effecting occupancy, average rate and rooms profit goals within the current 53-week period.- Analysis of city events and activities and to project the effect of opportunities they create.- Monitor competitive analysis.
  • Hilton Worldwide
    Director Of Revenue Management
    Hilton Worldwide Sep 2011 - Jan 2014
    Netherlands Antilles
    Reporting directly to the General Manager and is an Executive Committee Member. The primary purpose of this position is to monitor group and transient business thresholds within the five-year forecast to ensure measurable improvements for demand and availability. Supply critical analysis on the effect of short range decisions effecting occupancy, average rate and rooms profit goals within the current 53-week period. Analysis of city events and activities and to project the effect of opportunities they create. Monitor competitive analysis.Main tasks:- Managing and maintaining group and transient inventory controls- Develop, monitor and adjust sales and pricing strategies- Provide critical analysis of strategies, room statistics and demand factors- Forecasting- Competitive and Demand Analysis
  • Hilton Curacao
    Revenue Analyst
    Hilton Curacao Jan 2009 - Aug 2011
    Netherlands Antilles
    The primary purpose of this position was data entry and analysis to gain experience in the hotel Revenue Management discipline.
  • Hilton Curacao
    Yield And Marketing Coordinator
    Hilton Curacao Aug 2007 - May 2008
    Netherlands Antilles
    Bachelor Intership within the Reservations/Revenue Department. Problem statement of thesis: Lowering room rates during need periods will possitively impact the KPI’s (i.e. RevPar, Guest Satisfaction) of the balanced scorecard of a Caribbean Resort.

Mike De Boer Skills

Pricing Strategy Managing Distribution Channels Revenue Forecasting Crm Analytical Reasoning Persuasive Presentations Profitability Enhancement Financial Reporting Seo Gds Systems Team Oriented Result Oriented Onq Onq R&i Microsoft Office Fms Budget Proposals Reservation Strategic Leadership Rooms Division Teamwork Yield Management Front Office Reservations

Mike De Boer Education Details

Frequently Asked Questions about Mike De Boer

What company does Mike De Boer work for?

Mike De Boer works for Renaissance Amsterdam Hotel

What is Mike De Boer's role at the current company?

Mike De Boer's current role is Commercial Director at Renaissance Amsterdam.

What schools did Mike De Boer attend?

Mike De Boer attended Stenden Hogeschool Leeuwarden, Simon Vestdijk Harlingen.

What skills is Mike De Boer known for?

Mike De Boer has skills like Pricing Strategy, Managing Distribution Channels, Revenue Forecasting, Crm, Analytical Reasoning, Persuasive Presentations, Profitability Enhancement, Financial Reporting, Seo, Gds Systems, Team Oriented, Result Oriented.

Who are Mike De Boer's colleagues?

Mike De Boer's colleagues are Ismail Selek, Shadi Enteshari Najafabadi, Andrea Inostroza, Rajabul Haque, Tarık Şahin, Alba Correa Pavlaki, Maria Baes.

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