• First PM hire at a scaling AgTech startup combining software, robotics, data science, AI/ML, and plant science to sustainably bring high-quality greenhouse produce to market• Eliminated considerable food safety audit risk, reduced costs, and unlocked critical business and plant health insights by implementing agile product squads to deliver in-house crop management platform to replace misaligned OTS software• Improved greenhouse worker efficiency by 400% and crop productivity by 10-15% by identifying, aligning, and prioritizing key automation milestones• Led design and engineering to establish durable empathy artifacts like personas, journey maps, and service blueprints through immersive user and stakeholder research cycles• Worked closely with execs and leaders to define strategic outcomes and align technical priorities with business objectives

• Successfully navigated co-parenting twin girls from 0 -> 1 (and beyond) in a global pandemic• Developed and launched a reseller marketing mobile app using React Native, GCP, and Firebase

• Led and scaled the team responsible for the enterprise cloud platform's user experience; expanding from a CLI-only experience to a full suite of UIs, CLIs, data visualization tools, and IDE integrations• Discovered, defined, and owned the enterprise application team persona through deep customer engagement and market analysis; owned the integration of this persona into a key differentiator for Pivotal's day 2 expansion strategy at The Home Depot, JP Morgan Chase, Kroger, and other F100 customers • Managed and mentored product management and design interns for 3 years as summer internship leader• Increased customer conversations by 250% YoY by partnering closely with design, PMM, & customer success to build a multi-national user research practice (incl. synthesis and distribution of findings)• Implemented Mixpanel analytics on SaaS offering to optimize user experiences and funnels; e.g. implemented an in-page marketplace flow that increased conversion rate for binding marketplace services by ~120%

• Decreased feature delivery time by up to 30% for several agile teams by spearheading a UI platform effort that enabled teams to plug-in API features to the UI• Completed a stack change (RoR > React/NodeJS) in half the projected timeline by engaging in deep partnership with engineering peers to scope, prioritize, and track work• Increased feature adoption by partnering with auxiliary API teams to translate technical features into practical and usable experiences

Product Ownership & Leadership• Proactively advocated, evolved, and validated social features on NCAA.com including site and social login, sport and school bookmarking and personalization, sharing article and video content, and social media optimization of content• Managed cross-functional team to create and sell NCAA Courtside, a March Madness event-based digital photo experience with web, mobile, linear, and in-venue presence which sold to AT&TProduct Assesment and Definition• Liaised with team of key stakeholders to create and launch a CMS tailored to specific editorial needs, which also served as the adaptive presentation platform for NCAA Digital mobile and desktop websites, NCAA mobile applications, and 3rd party integrations• Increased publishing efficiency by streamlining workflows, creating data-driven content modules for common publishing tasks, and adding drag-and-drop layout and on-page editing capabilities• Subject matter expert on social identity for NCAA.com, NBA.com, PGA Tour, and other Turner properties, closely advised on the development of cross-platform social media applications. • Created prototypes and wireframes for new products and feature enhancements for NCAA, Turner Sports, Cartoon Network, Adult Swim, and other Turner properties.Product Development• Composed concise user stories and testing procedures for new features and improvements on NCAA.com, providing all stakeholders with clear understanding of development work, value and ROI, expected testing outcomes, and end-user impact• Strengthened partnership with editorial team resulting in improved inter-departmental communication, more actionable requirements, and fewer redundancies, resulting in cost savings, and increased satisfaction among the editorial team as a customer.

• Consulted Fortune-500 companies to create and understand business requirements and make platform customizations to ease workflows and simplify business processes. • Trained new developers on various platforms, business protocols, and coding practices.• Co-created and contributed to CRMStage.com, a digital resource for open-source CRM development and implementation advice, as well as an ecommerce market for CRM modules and plugins• Discovered and filled market needs by creating widely-used SugarCRM modules including integrations with Twitter, MailChimp, and other third-party systems

• Designed, maintained, and evaluated websites for Enrollment Services including Student Accounts, Financial Aid, Admissions, and the Registrar's office during RedDot CMS transition• Created the library’s first interactive online exhibit for the Birth Rhetoric special collection using Adobe Flex and ASP.• Championed and completed an initiative to build an interface with the ContentDM digital content system, allowing library patrons to view digitized versions of various library artifacts.