Mike Griffin
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Mike Griffin Email & Phone Number

Designer at North Side Inc.
Location: Montreal, Quebec, Canada 22 work roles
1 work email found @videotron.ca LinkedIn matched
✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Role
Designer
Location
Montreal, Quebec, Canada
Company size

Who is Mike Griffin? Overview

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Mike Griffin is listed as Designer at North Side Inc., a company with 8 employees, based in Montreal, Quebec, Canada. AeroLeads shows a work email signal at videotron.ca and a matched LinkedIn profile for Mike Griffin.

Mike Griffin previously worked as Testimonials at Various and Design Consultant and Writer at Self Employed.

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Email format at North Side Inc.

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{first}.{last}@videotron.ca
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Profile bio

About Mike Griffin

I've been a published writer, consultant and analyst in the game and entertainment industry since 1996.Looking out for the end user has always been my priority. This keeps the product honest. I have pursued this objective in a number of ways over the years:[Games, Film, Music]- Producing in-depth features, interviews and reviews for enthusiast gaming press and travelling anywhere a good story requires, resulting in hundreds of published works for the record.[Multiplatform, Multi-Genre]- Providing design and writing services on games in the AAA and indie space, working in-house and contract, to deliver detailed and actionable analysis for superior interactive experiences from Alpha to RC.[Concept, Communicate, Launch]- Embracing demographic awareness, combined with real empathy, to prepare compelling promotional material via strategy that benefits the studio's product -- while respecting the intended audience.-----------------------------------------------Much collaboration, valued teammates, and outstanding illumination behind the scenes.-----------------------------------------------In short:- Writer- Consultant- Designer- Liaison- 'Core' game segment specialist- Meticulous tester and reviewer- Highly empathetic and audience aware- Advanced tech and system skills- Team-friendly, energetic and responsive.

Listed skills include Video Games, Editorial, Game Design, Press Releases, and 34 others.

Current workplace

Mike Griffin's current company

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North Side Inc.
North Side Inc.
Designer
canada
Employees
8
AeroLeads page
22 roles

Mike Griffin work experience

A career timeline built from the work history available for this profile.

Designer

Current

Montreal, Quebec, Canada

Primary design and balancing of Bot Colony's revival on Unreal Engine 5 and OpenAI's GPT platform.Complex AI character profile writing and testing.Current stage: Pre-Alpha.Current device target: Windows PC.Game Summary:Players meet robot characters in a third-person adventure across a fully-realized tropical robot utopia to engage in real-time dialogue and.

May 2022 - Present

Testimonials

Various

Some very kind words said by rather cool people:"Mike Griffin is able to create excellent work (both in the field of video games and music features, reviews and previews) under great pressure. Bilingual: able to converse with French and Canadian developers and clients. An expert gamer with the ability to quickly and instantly know when and why a title.

Design Consultant And Writer

Self Employed

Montreal, Canada Area

Consultant with 18 years of published work. Numerous successful game consulting relationships across all platforms, dating back to the 90s. Ready for extended project arc or targeted contract work to deliver proven game design analysis and PR/marketing guidance.- Very fluent in development environment parlance and technology.- High empathy individual that.

Writer

Montreal, Quebec, Canada

Performed copy-writing services for partner marketing campaigns, and worked with company founders to develop the design and deck for a new competitive gaming platform.

Apr 2021 - Jul 2021

Writer

Montreal, Quebec, Canada

Worked in core Writers group to produce interesting narrative accompaniment for 360 and VR adventure experiences, in addition to developing new VR story and scenario concepts towards video and gaming. Also co-wrote scripts for voice over and participated in studio VO sessions with producer, narrative and sound team. Performed testing, QA, and editing on.

Jul 2019 - Mar 2020

Consultant

Montreal, Quebec, Canada

Worked and discussed with Playtest Lead, Lead Programmer, Producer. Shadow of the Tomb Raider completes Lara's origin trilogy. Participated in A-to-Z analysis of pre-final build running on PS4 platform (Pro) - including gameplay, mechanics, pacing and narrative, in addition to deep feedback on presentation and technical elements.As this title was.

Jul 2018 - Aug 2018

Alpha Build Analysis

Montreal, Canada Area

I'll need to remain somewhat vague here for now.[Edit: Now you can see it was indeed Shadow of the Tomb Raider]I did a deep dive into one of gaming's top franchises, a quite substantial conglomeration of pre/alpha levels and gameplay (running on the Xbox One platform), for a round of comprehensive documented and discussed feedback with Production.

Jul 2017 - Aug 2017

Release Candidate Analysis

Montreal, Quebec, Canada

Played the final Deus Ex Mankind Divided release candidate. Provided a few thousand words of press review simulation, an editorialized analysis with varying degrees of assessment and commentary. Also provided additional documented positive/cautionary prognostication.In retrospect, Mankind Divided had a slick campaign with solid level design and art.

Jul 2016 - Aug 2016

Game Design And Media Strategist

Montreal, Canada Area

  • What if, instead of being presented with an old-school dialog tree of answers to select from, you were able to actually talk to the NPCs in a game? As-in, actually speak out loud or type words of your own choosing, and.
  • Assist the Studio Owner, Producer, and Tech Evangelist in team communications.
  • Review and enhance the design “bible” - including interface revisions, determining validity of gameplay implementations, and ensuring cohesive narrative flow.
  • Playtesting progressive builds; ensuring control and interface is fluid, game camera makes sense, and expected audio-visual player feedback is intelligently executed.
  • Maintain an up-to-date knowledge of all issues affecting game design and marketing, and provide interpretation and advice regarding player buying habits, including, but not limited to, complex social media trends and.
Mar 2013 - Feb 2015

Consultant

Montreal, Canada Area

Rigorous full game arc in-house Alpha testing Q3 2014 and debrief with team leads for Deus Ex: Mankind Divided (launched August, 2016 on PS4, Xbox One and PC).This is Eidos Montreal's sequel to Deus Ex: Human Revolution, featuring the return of protagonist Adam Jensen.

Sep 2014 - Nov 2014

Supporting Actor

Montreal, Canada Area

Played the role of 'Big Hands' in "The JuJu Gum Conspiracy" - an episodic independent webfilm, shot in 4K. Psycho-drama with more than a hint of dark comedy and madness.A secret organization works in a highly organized and sophisticated fashion, using drugs, hypnosis and subliminal messaging. Their main goal is to slowly and insidiously drive people.

Aug 2014 - Nov 2014

Design Consultant

Montreal, Canada Area

  • In early 2014, Garrett finally stepped out of the shadows allowing players to experience a blend of stealth-action and mature storyline in the re-imagined return of the THIEF franchise, care of Eidos Montreal.Injected.
  • Assisted the Producer, Development Leads, and Brand Manager in design and deployment.
  • Provided actionable design advice, analysis, opinions and support to all divisions of the developer as in-house consultant, on issues related to game mechanics, user interface, and consistency in pacing, presentation.
  • Drafted and distributed product analysis across multiple stages of development, including, for example, late-alpha milestone playtests of all content.
  • Liaising with other divisions of the developer regarding design changes, strategic public relations campaigns, and branding efforts.
Aug 2013 - Nov 2013

Project Consultant

Copenhagen Area, Denmark

There are few independent first-person shooter projects as worthy of player interest as Zero Point Software's work in progress title, Interstellar Marines.I hooked up with this crew many years ago while assembling several articles, and immediately began to offer my assistance to the team, including awesome team lead Kim Haar Jørgensen.We've remained in.

Jun 2012 - Sep 2012

Contributing Editor

Gamasutra

USA

Gamasutra is a trusted game industry mainstay with a voice that developers can rely on.It's been a pleasure to occasionally contribute a feature or interview.

Jun 2011 - Apr 2012

Consultant, Pr Strategist/Writer

Copenhagen Area, Denmark

  • Project: Heroes & GeneralsFocused public relations and marketing growth via press release preparation, media outreach guidance and coordination, and precise trend forecasting.Reto-Moto released a free-to-play hit.
  • Provide advice on internal marketing and public relations procedures and practices, including drafting full website copy, press releases and press outreach strategies.
  • Draw logical comparisons to competing products and business models on the market, finding ways to leverage the game’s most unique properties.
  • Support the development team through beta and launch, and leverage additional access to external channels and contacts to help encourage press coverage and player interest for the game.> Result: Successful launch and.
Jun 2011 - Mar 2012

Contributing Editor

Los Angeles

Editor and contributor at EGMi: The Digital Magazine, and Electronic Gaming Monthly.Largely PC games specialist, with particular focus on exclusive massively multiplayer gaming content - publishing major spread on the hottest genre titles.Also secured several key indie game exclusives via close relationships with rising figures such as Polytron.

Jul 2010 - Sep 2011

Project Consultant

Montreal, Canada Area

  • Full spectrum internal consulting on Deus Ex: Human Revolution throughout production cycle via Producer, Lead Designer, Art Director, and Head of Studio at Eidos Montreal, one of North America's most talent-rich game.
  • Assist the Producer, Development Leads, and Brand Manager in granular game design and improvement.
  • Provide actionable design advice, analysis and support to all divisions of the developer as in-house consultant on issues related to game performance, game mechanics, UI, special attention to control parameters and.
  • Worked with other leads managing strategic public relations campaigns, branding efforts, and marketing; discussed coverage options, content and timing, event plans and reviewed live demo gameplay.> Result: A privilege.
Aug 2008 - Jun 2011

Pc And Features Editor

Greater Los Angeles Area

  • Console and PC game journalism, from previews and reviews to focused interviews with industry luminaries and in-depth technology and hardware reports. Attended dozens of press events, visited numerous development.
  • Managed, wrote, and helped to coordinate design (with the talented Nelson Liu) for the PC games section. Secured all associated materials: key artwork, screenshots, and developer interviews with wide range of.
  • Traveled to multiple global events for coverage; researched, represented company honorably, and did my best to dig for details for the reader.
  • Also lead editor for tech troubleshooting section, responding to reader inquiries covering a range of tech problems: PC and Mac assistance; high-def TV set-up and specs; audio and video accessories; software, codecs.
  • Supported the acquisition and management of partners, such as advertising interests and specific branding for editorial sections. *Always maintained a clear distinction between marketing interests and adherence to.
Mar 2004 - Jan 2010

News And Reviews Editor

Pop Culture Shock

United States

Provided news coverage, interviews and reviews in the realm of movies, music and gaming.

May 2001 - Mar 2003

Pc Previews Editor

United States

Provided preview coverage of noteworthy PC games and demos for UGO's dedicated PC gaming portal.

May 2000 - Dec 2000

Staff Editor: Print And Web (Founding Member)

Gamers' Republic

Greater Los Angeles Area

  • When the original GameFan enthusiast gamer magazine was veering into financial turmoil, an expeditionary force adventured off to concept, design, and launch Gamers' Republic magazine. I joined this wonderful crew.
  • Published original articles for enthusiast games magazine and website. This includedconsole reviews and previews (North American, European and Japanese-origin),special features, developer interviews, and special game.
  • Helped in assembling the monthly editorial content of the organization, includingsecuring key coverage and print exclusives.
  • Contributed film/game soundtrack and album reviews to music spotlight section.
  • Supported specific lines of business of parent company, including productionassistance on Official Strategy Guides for game franchises such as Metal Gear Solid.
  • Represented company and managed coverage at various conferences, such as E3.
Dec 1998 - Sep 1999

Staff Editor: Print And Web

Gamefan Magazine

Greater Los Angeles Area

  • The original GameFan: a legend in US enthusiast gaming press, founded by Dave Halverson in the early 90s. Along with a team of accomplished video game cognoscenti, including folks like Nick Des Barres, Casey Loe and.
  • Published original articles for enthusiast games magazine and website, including Western and Japanese multi-platform games coverage, special features, and game strategies.
  • Provided guidance and structure for new writers and designers joining the staff, paying it forward after the team welcomed me the same way.
  • Assisted the Editor-in-Chief in managing the operations of crucial event coverage, such as completing photo and interview missions with key developers and studios.
  • Basically learned the ropes in the hectic world of print and online publishing, immersed myself in pre-release game analysis, and began to speak with so many game developers (sometimes heroes!).
Jun 1996 - Nov 1998
Team & coworkers

Colleagues at North Side Inc.

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FAQ

Frequently asked questions about Mike Griffin

Quick answers generated from the profile data available on this page.

What company does Mike Griffin work for?

Mike Griffin works for North Side Inc..

What is Mike Griffin's role at North Side Inc.?

Mike Griffin is listed as Designer at North Side Inc..

What is Mike Griffin's email address?

AeroLeads has found 1 work email signal at @videotron.ca for Mike Griffin at North Side Inc..

Where is Mike Griffin based?

Mike Griffin is based in Montreal, Quebec, Canada while working with North Side Inc..

What companies has Mike Griffin worked for?

Mike Griffin has worked for North Side Inc., Various, Self Employed, Gameaddik, and Bmad.

Who are Mike Griffin's colleagues at North Side Inc.?

Mike Griffin's colleagues at North Side Inc. include Jiayun Han, Alberto Lpz, Nathan Banks, John Barnse, and Lucy Williams.

How can I contact Mike Griffin?

You can use AeroLeads to view verified contact signals for Mike Griffin at North Side Inc., including work email, phone, and LinkedIn data when available.

What skills is Mike Griffin known for?

Mike Griffin is listed with skills including Video Games, Editorial, Game Design, Press Releases, Journalism, Online Gaming, Strategies, and Publishing.

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