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2001-Present Demand Resources, Inc., Franchise Advisers -- VP Business Development Selling: master franchises and multi-unit deals resulting in regional expansion of top franchise businesses. Exceeded franchisors’ expectations. Business development: Opened communication with top Geographic Information System (GIS) decision makers in 200 Texas municipalities– the result: new opportunities for consulting and software sales at these communities. Advertising: Created and conducted Google advertising campaigns that produced 10X the number of sales opportunities previously generated.

1999-2001 Equorum Corporation – Director of Marketing Staffed and managed the eQuorum marketing organization. Results included expanded lead generation, effective marketing and sales literature, improved message delivery by sales force, and a shortened sales cycle. Recruited 160 client companies to collaborate nationwide in web production and delivery of wide-format docunents. This resulted in faster, less expensive engineering projects, especially in highway improvement. Developed, then oversaw trade shows and conferences. The result was much improved company image in its primary markets.

1985-1991 Intergraph Corporation – Marketing Director, Jupiter Technology Negotiated OLE for Design and Modeling as a Microsoft OLE Industry Solution, resultingin Microsoft’s promoting Intergraph engineering software as the industry standard. Oversaw conversion of $500 million engineering software products business from UNIX to Windows. The results – faster time to market with new products. This improved sales and market acceptance. Product support became more effective, less costly. Created and delivered sales and marketing programs to 25 state DOT’s and at. the Federal Highway Administration as we converted our $500 million software business from UNIX to Windows. This enabled customers to adopt cheaper computers and software. Intergraph also provided better, more effective software delivery, customer training and support. As a result, nearly all DOTs and contractors now use Intergraph software for highway engineering. Designed and managed trade show exhibits and customer conferences worldwide. Company image grew, the international sales force presented a consistent company message. This enabled cross-selling among DOTs and engineering contractors around the world. Received Intergraph’s Technical Achievement Award – the one and only person to receive it.