Michael Mix Email & Phone Number

Fort Mill, SC, US

Charlotte, North Carolina, United States

Fort Mill, South Carolina

Charlotte, North Carolina

Onsite consultant and client business partner leveraging multiple data sources to provide insights aligned to Retail CPG client’s strategic growth initiatives. Specialties include but not limited to Category Management, Category Reviews, Assortment Optimization, Localization, Leveraging Private Brand, Consumer Shopper Behavior, Space Planning and.

Charlotte, North Carolina Area

Onsite at National Grocer Retailer. Developed and maintained relationships across multiple departments including Merchandising, Private Brands, Consumer Insights, Marketing, Pricing, Strategy, Governance, and Training. Utilized market data to develop insights and reporting aligned to client's strategic initiatives. Implemented new Nielsen solutions and.

Charlotte, North Carolina Area

Where Innovation meets Implementation. We develop custom digital software solutions to meet the needs of our clients. Specialize in eCommerce, event marketing, mobile applications, process improvement, lead generation, and project management solutions. Let us help mobilize your business.Co-Founder of QwikDash, a mobile lead management tool designed to.

Athens, Georgia Area

• Collaborated with team to help research and construct the materials for an academic-style article, “The Georgia Employment Picture: A Review of Diverse Downtown Job Sectors”.
• Developed reports for Georgia counties and cities analyzing the supply and demand of retail industries to help survey the marketplace for potential business opportunities.
• Analyzed customer behavior and demographics to support consultant’s efforts with small business clients.

Athens, Georgia Area

Six Sigma-Green Belt Certification Vice President of Graduate Business AssociationUGA Institute of Leadership Advancement - Leadership Fellows Certificate

Athens, Georgia Area

• Outreach Program of The University of Georgia strategically helping government officials in Georgia counties with economic development.
• Researched, created, and presented Marketing Plan for the City of Tennille, Georgia analyzing the current state of the city and the steps the Downtown Development Authority will need to take to reach their future.
• Collaborated with Washington County Chamber of Commerce to institute best practices and engage current members.
• Presented report analyzing commercial sectors that are over and undersupplied in Washington County to an Archway Executive Committee comprised of County Mayors, Chamber of Commerce, Board of Education, Healthcare, and.

Athens, Georgia Area

• Customized Protective Athletic Apparel
• Created CRM model enabling the company to create reports based on their current online customers and segment this customer base for future data analysis and targeted marketing campaigns.
• Utilized Google Analytics to create a report identifying the effect of the College World Series on regional web traffic and conversion rates.
• Instituted online marketing initiatives including affiliate marketing, monthly email program, and SEO campaigns.
• Developed a digital marketing campaign which contributed to a 50% increase in ecommerce sales.

Cincinnati, Ohio Area

• Created a book of business producing $5.8 million in 4.5 years of sales.
• Generated over $1.2 million in net profit for the company.
• Worked with Fortune 500 clients, shippers, and receivers.
• 100% successful promotion rate of Logistics Account Executive Trainees that trained and developed on personal account.
• Provided senior leadership and on-going support to new sales teams leaders.
• Provided superior customer service by offering 24-7 service to all accounts.

• Worked with Account Director and VP on projects to increase efficiency and effectiveness.
• Developed a new reporting system for the customer relations department that demonstrated opportunities in their sales approach.
• Updated fax transmittal sheets, email distribution lists and accounting files for the company for increased production and distribution.
• Audited customers to ensure they weren’t using excess product.
• Identified potential customers and solicited their business by telephone.
• Worked with the Accounts Receivable Department to help organize the overdue payments

Mba, Marketing

Activities and Societies: Vice President of GBA, Graduate Marketing Association, Operations and Project Management Club, Volunteer Dawgs.

Bachelors Degree, Marketing, International Business

Activities and Societies: Sigma Pi, Australia and New Zealand Summer Business Program, Relay for Life, Ski Club