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Product Transformation, Customer Satisfaction, Company Results. ...... mikeray.8116@gmail.com ......
Career Coach - Mray Marketing, Product Management, Npd
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Vp Or Director - Marketing, Product Management & New Product DevelopmentCareer Coach - Mray Marketing, Product Management, Npd Aug 2019 - PresentPlano, TxProduct Transition, Customer Satisfaction, Company ResultsNew Product Development (NPD) | New Product Introduction (NPI) | Stage Gate | Product Lifecycle | 6-Sigma Champion | Business Cases | Market Research | Successful Product Launches | Team Building & Management | Competitive Analysis | Sales & Customer Training | Business & Product Strategy | Presentations - B2C, B2B and C-SuiteCurrently volunteering to assist people seeking their next career success - while keeping my skills sharp.
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Director Of Marketing & Product ManagementIec - International Environmental Corporation Jul 2018 - Jul 2019Oklahoma City, Oklahoma AreaMarketing & Product Management | Long Term Product Plan | Market Research | NPD & NPI Stage-Gate Processes | Digital Marketing | Strategic Competitive Market Analysis• New product introduced which exceeded first year projections by 17%.
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Vp/Director - Marketing/Product Management & New Product DevelopmentCareer Transition - Mray Marketing/Product Management/Product Development Consulting Volunteer Sep 2017 - Jul 2018Plano, Tx 75025Volunteering activities to assist recent newcomers to the job market. Communicate available resources and networking opportunities in the career building search process. Emphasis is placed on branding, and communicating available processes and tools to assist individuals to provide their skills and expertise to future employers. • Southlake Focus Group Leadership Team• PIT Crew (Practice Interview Team) - Interview Panelist• HOPE Accountability Team Leader • ReferenceUSA presentations to Career Networking Groups: Using ReferenceUSA to identify potential target companies for employment• LinkedIn profile updates and optimization• Resume updates for ATS selection• Networking• Job search best practices
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Commercial Regulatory Affairs & Utility Programs LeaderLennox International Oct 2016 - Sep 2017Richardson, Tx• Communicated impact of the 13 major regulations to Product Development, Marketing/Planning teams, Engineering, Sales and National Account customers. • Grew quantity of utility upstream distributor incentive programs 25% in 2017 with additional program expansion expected in 2018. • In 2017, drove bottom line growth of overall upstream incentives for Lennox Distribution approximately 8% in spite of stricter efficiency requirements and reduced incentive amounts being offered by 2016 utility programs. Evaluated proposed and existing DOE, EPA, state & local codes and regulations impacting Lennox Industries and the HVAC industry, recommended code, regulation and product development adjustments based on extensive and diverse HVAC background, and industry data. Actively communicated to Lennox Leadership, product development and sales teams, the impact of regulations on existing systems and proposed product development programs to address new requirements. Developed clear, concise messaging and sales tools to assist sales teams in understanding and communicating the impacts of these building codes and regulations to National Account customers, contractors and engineers. Engaged North American utilities and utility program implementers, communicating the benefits of upstream manufacturer and distributor programs. Emphasized distributor expertise and capabilities in the reduction of energy use through increased high efficiency HVAC system sales and improved maintenance programs. -
Director Of Product Marketing, Commercial RooftopsLennox International Apr 2015 - Oct 2016Richardson, TxStrategic director of commercial rooftop platforms who emphasizes revenue, margin and share growth and is focused on educating and growing cross-functional team, and sharing valuable experience gained over diverse product development, sales and leadership positions. Position focused on the positioning of commercial rooftop product families, analyzing significant information about competition and regulations, gathered during governmental, ASHRAE and industry activities, and focused resources on the strategic product development plan (MGPP - Multi-Generation Product Plan), which drove successful new product introductions. Introduced industry leading Energence Ultra-High Efficiency packaged rooftops and Landmark High Efficiency heat pumps, which enabled our commercial National Accounts and District sales teams to increase penetration of the ultra-high and high efficiency packaged unit markets. -
Sr. Product Manager Of Commercial RooftopsLennox International Jun 2012 - Mar 2015Dallas, TexasSenior Product Manager focusing on identifying and marketing the platforms and derivatives which provide customer desired features, growing the top and bottom line. Specializing in discovering market requirements, developing competitive analysis, specifying new products, providing marketing input to the stage-gate team efforts which drive to successful product introductions. These introductions providing concise, actionable communications to company and distribution sales teams.Actively engaged as a Lennox representative in industry activities including: The HVAC industry association - AHRI; and rule-making standards for the Department of Energy, EPA, California Energy Commission and Florida Building codes.Marketing representative for new Business Development team which successfully identified and developed the relationship with the preferred supplier of VRF (Variable Refrigerant Flow) products for Lennox. These new products were introduced in July 2014. This unique market expanded Lennox Commercial market share. Directed analysis of these special products, of their competitive products and their capabilities, and developed product and support tool specifications - driving toward a successful business introduction. -
Sales And Marketing ExecutiveMarket Research Aug 2011 - Jun 2012Texas• Participated in (4) Dallas and Tyler Area career groups.• Volunteered with St. Vincent de Paul Society, St. Peter & Paul’s Chapel, Carter Bloodcare and T.K. Gorman basketball games. • Presented how to use LinkedIn at Texas Workforce Commission in Tyler. • Attended multiple Social Media Marketing workshops
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Channel Marketing LeaderTrane 2009 - 2011Tyler, Texas AreaDirected implementation of commercial air conditioning strategic plan for over $150M in U.S. sales revenue, driving growth through approximately 50 independent wholesalers and company owned offices. Led cross-functional teams to eliminate barriers to increasing commercial unit sales identified in 6-Sigma research of the sales organization. -
Manager, Commercial DevelopmentTrane 2006 - 2009Tyler, Texas AreaIdentified barriers to growing Trane light commercial air conditioning sales, and influenced cross-functional business teams to develop supporting processes, products, learning courses, inventory and materials to eliminate these barriers. -
Residential Product Marketing ManagerTrane 2001 - 2006Tyler, Texas AreaLed high powered team of 10 product managers and technical literature representatives focusing on new product development, derivative implementation, market and competitive analysis and communication of product benefits to distribution and sales teams. Products represented over $1.5B in revenues to the business. • Increased Trane unit over 7 points of market share, when the market was up 37%. • Maximized financial and share benefits by minimizing new product platform development and emphasized successful derivative introduction which incorporated many customer delighters. -
Residential Product Planning LeaderTrane 1998 - 2001Tyler, Texas AreaProcess owner of Multi-Generational Product Plan, product market research and Trane Industry representative for the Unitary Small Equipment Section of Air Conditioning, Heating and Refrigeration Industry. -
Residential Product Manager – Impack™ Packaged UnitsTrane 1995 - 1998Tyler, Texas AreaMarketing Product Manager of Impack™ Packaged Unit team. Identified product feature opportunities, worked with team to implement, and communicated competitive advantages, growing units and sales revenues over 25%. -
Trane National Accounts - Account ExecutiveTrane 1993 - 1995Columbus, OhAccount Executive - recruited, developed and grew National Account, air conditioning customer base. Sales increased from $500,000 to over $5.5M in less than 2 years. -
Commercial PositionsTrane 1989 - 1993Clarksville, Tn• Commercial Planning – developed relationships with U.S. utilities, and monitored competitive activity.• Light Commercial Marketing – Sr. Product Manager – promoted features and benefits of commercial products, to various sales target audiences including engineers, contractors, and sales distribution.• Voyager™ Light Commercial Product Manager – responsible for developing the marketing business plan, product rationalization and positioning, competitive review, etc. Product grew U.S. share from 9% to over 24% while supporting the commercial positions. -
Trane Sales Territory ManagerTrane 1984 - 1989Jacksonville, Florida AreaB to B Selling#1 or #2 Territory Manager for sales budget percentage, 4 out of 5 years. Grew sales from $500k to over $2.1M in 4 years.
Mike Ray Skills
Mike Ray Education Details
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Engineering Technology - Mechanical Emphasis -
Lennox InternationalLennox - Cultivating Exceptional Managers -
Trane Leadership Upg - Executive Leadership ProgramCorporate Leadership Program
Frequently Asked Questions about Mike Ray
What company does Mike Ray work for?
Mike Ray works for Career Coach - Mray Marketing, Product Management, Npd
What is Mike Ray's role at the current company?
Mike Ray's current role is VP Director Marketing & Product Management | Product Strategy | Competitive Analysis | NPD | NPI | Lifecycle Analysis | Product Positioning | Sales Training | Market Analysis | Communication Strategy | Product Regulation.
What is Mike Ray's email address?
Mike Ray's email address is mi****@****ntl.com
What is Mike Ray's direct phone number?
Mike Ray's direct phone number is +197249*****
What schools did Mike Ray attend?
Mike Ray attended Old Dominion University, Lennox International, Trane Leadership Upg - Executive Leadership Program.
What are some of Mike Ray's interests?
Mike Ray has interest in Social Services, Road Biking, College And High School Basketball, Weight Training And Exercising, Health.
What skills is Mike Ray known for?
Mike Ray has skills like Cross Functional Team Leadership, Product Development, Competitive Analysis, Sales Management, Product Marketing, Strategy, Pricing, New Business Development, Strategic Planning, Business Planning, B2b, Direct Sales.
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