Mike Sofka Email & Phone Number

Columbia, TN, US

Brentwood, Tennessee

• Collaborate with the product manager in a squad format to solve complex product challenges into well-articulated, intuitive user journeys that shape a clear path for users to achieve their goals
• Thorough qualitative research with current customers of our platform to gain insight into pain points within their workflow
• Owns design and experience cohesion for the Ncontracts product line
• Collaborate with development and product managers to support the quality and delivery of the product roadmap
• A strategic stakeholder working with the Senior PM in setting experience strategy both short-and long-term for the product line
• Drives research from a User Experience perspective

Spring Hill, TN

Mike Sofka Illustration + Design, in Nashville, TN, specializes in character design, character-based logo design, and colorful, energetic illustrations that are certain to add an element of creativity, playfulness and eye-catching imagery to your business.

Franklin, TN

• Led a team of designers on over 30 successful product launches
• Established communication with clients for discovery meetings to outline their business needs
• Created whiteboard sketches and rough prototype flows for my design team who would create the final design mockups
• Managed projects as the UX strategist to successfully deliver value to our customers

Franklin, TN

I was responsible for maintaining 20+ websites that resulted in multi-million dollar sales in products and training services. I utilized Google Analytics to evaluate conversions and traffic data, as well as A/B split testing to compare page layouts to analyze the best conversion rate. During the many live webinar and teleseminar sessions, I was responsible.

Design, develop, and maintain VeggieTales.com creating new games, new activities, and new features to the site on a monthly basis. Maintain the VeggieTales Facebook fan page. Design and develop ancillary pages for various contests, sweepstakes, rebates, and announcements. Illustrate storyboards, title cards, logos, and credits for the VeggieTales feature.

• Illustrate collectible pins of Disney characters that are sold at the Walt Disney parks around the world
• Utilize Adobe Illustrator to create the colorized version of the pins and set up the spec sheet for the printing company listing the CMYK colors used, the back die information and measurements

• Responsible for conceptualizing, developing and maintaining entire construction industry related websites for the Hughes Supply/HD Supply Intranet
• Maintained 25-30 web sites including 5-10 new web projects in the queue day in and day out achieved through strong time management skills
• Utilized Swift 3D to create interactive 3D animations for Flash based web sites
• Developed.ASP forms to transfer information from the user to specified departments
• Met with department liaisons on a daily basis to ensure their department specific sites were the most current
• Utilized Flash and Actionscripting to develop interactive presentations and web sites

• Responsible for conceptualizing, creating and maintaining entire health care web sites for specified hospitals, health care organizations and internal intranets
• Interaction with clients to effectively develop site usability and navigation
• Designed and programmed web sites utilizing Photoshop, Illustrator, HTML and CSS
• Utilized Flash for various navigation bars and animated graphics throughout the sites
• Worked closely with the HCA Intranet team (Atlas) to design, develop and implement Atlas 2.0, a system essential in delivering health care related information to both physicians and employees
• Developed intranet utilizing Epicentric/Vignette Foundation Server.

• Tour guide for the Backlot Tour ride at the Disney/MGM Studios
• Memorized a 51 page script to speak as the tram traveled through the backlot