Digital Marketing Mangager
Current• Manage and optimize digital marketing campaigns.
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@jlshapiro.com
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Michael Sperber is listed as Patient Recruitment Strategist & Proposal Writer at Sparrowhawk Marketing, based in Kendall Park, New Jersey, United States. AeroLeads shows a work email signal at jlshapiro.com and a matched LinkedIn profile for Michael Sperber.
Michael Sperber previously worked as Digital Marketing Mangager at Sparrowhawk Marketing and Senior Proposal Strategist, Writer & Editor at Acurian (A Ppd Company). Michael Sperber holds Ba, English And Business Administration from Rutgers, The State University Of New Jersey-New Brunswick.
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Thirty years of healthcare communications experience with expertise in the following areas:* Writing & Editing* Clinical Trial Patient Recruitment & Retention* Patient Education* Healthcare Professional Education* Multicultural Marketing* Publication Planning* Sales Training* Digital Marketing* Analytics
Listed skills include Clinical Trials, Patient Recruitment, Patient Retention, Healthcare Communications, and 16 others.
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Home-Based
• Manage and optimize digital marketing campaigns.
Home-Based
• Contributed to approximately 60 proposals per month, each proposal describing how PPD would implement a clinical research study for a pharmaceutical company client.• Recommended the optimal strategy for recruiting patients for the clinical study based on the targeted patient population.• Wrote text for the proposal that described the recommended patient recruitment strategy and tactical plan.• Developed a library of proposal text templates for use by other proposal writers.• Reviewed and edited proposal text developed by other proposal writers, ensuring the text effectively described the recommended strategy and would achieve all proposal objectives.• Maintained proposal tracker and proposal metrics report to track proposal activity and progress.• Contributed ideas to improve the proposal development process.
Home-Based
Managed the day-to-day implementation of global patient recruitment and retention programs, including:• Communication with clients, supervision of vendors, and collaboration with PPD study teams• Development of patient education materials• Management of patient recruitment campaigns• Tracking and evaluation of program metrics• Monitoring budgets and timelines• Recommending additional strategies as needed to achieve study goals
New Jersey
Writing, editing, research, project management, and proposal and presentation development
King Of Prussia, Pa
• Supervised internal operations, including the project management staff and the creative and IT departments, ensuring programs achieved client goals while being implemented as efficiently and effectively as possible.•Evaluated existing business processes and procedures and made recommendations to improve operating efficiency.•Assisted with securing new business, including presentation and proposal development.
Edison, Nj
•Single-handedly established Clinical Support Services (CSS) division to develop clinical trial patient recruitment and retention programs.•Developed the division’s services, marketing strategy, and standard operating procedures.•Hired, trained, and supervised the staff.•Oversaw all new business development efforts, including identifying business opportunities, supervising the sales team, writing proposals, and handling bid defenses.•Conceived of and designed Recruitment Tracker, a web-based tool to track and evaluate recruitment campaign metrics.•Wrote and edited patient recruitment, retention, and education materials.•CSS was eventually responsible for 85% of the company’s revenues.
Edison, Nj
•Established department to develop digital and interactive media programs.•Sold and developed video programs, interactive CD-ROMs, and websites for both healthcare professionals and patients.
•Supervised the development and implementation of physician education, patient education, and sales training programs.
•Sold the company’s video services to healthcare clients.
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Michael Sperber works for Sparrowhawk Marketing.
Michael Sperber is listed as Patient Recruitment Strategist & Proposal Writer at Sparrowhawk Marketing.
AeroLeads has found 1 work email signal at @jlshapiro.com for Michael Sperber at Sparrowhawk Marketing.
Michael Sperber is based in Kendall Park, New Jersey, United States while working with Sparrowhawk Marketing.
Michael Sperber has worked for Sparrowhawk Marketing, Acurian (A Ppd Company), Ppd, Writing Consultant, and Mediciglobal.
You can use AeroLeads to view verified contact signals for Michael Sperber at Sparrowhawk Marketing, including work email, phone, and LinkedIn data when available.
Michael Sperber holds Ba, English And Business Administration from Rutgers, The State University Of New Jersey-New Brunswick.
Michael Sperber is listed with skills including Clinical Trials, Patient Recruitment, Patient Retention, Healthcare Communications, Strategic Planning, Medical Education, Patient Education, and Multicultural Marketing.
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