Mike Zaneis Email & Phone Number

Ashburn, Virginia, Us

The Brand Safety Institute was founded to professionalize and advance the executive capacity needed at every company to protect their brands through research, accreditation, networking, and educationBy accrediting Brand Safety Officers and providing them with relevant information, expertise, and connections, the Brand Safety Institute helps the community of brand leaders safeguard both their own brands and the broader digital advertising supply chain.

Washington, District Of Columbia, Us

Trustworthy Accountability Group (TAG) is a first-of-its-kind cross-industry accountability program to create transparency in the business relationships and transactions that undergird the digital ad industry, while continuing to enable innovation. A joint marketing-media industry program, TAG was created with a focus on four core areas: eliminating fraudulent digital advertising traffic, combating malware, fighting ad-supported Internet piracy to promote brand integrity, and promoting brand safety through greater transparency.

Washington, Dc, Us

Teach graduate-level course in policy analysis.

New York, New York, Us

Expanded duties include oversight of the newly-opened IAB San Francisco office and spearheading our Trustworthy Digital Supply Chain Project.

New York, New York, Us

Head the Public Policy Office for a leading new media trade association, representing the $40 Billion U.S. digital advertising industry, including companies like CBS, Comcast, Disney, Facebook, Google, LinkedIn, Microsoft, Twitter, Verizon, and Yahoo!. Lead a lobbying team that has become the voice of the digital ad business before Congress, Federal agencies, the Administration, and the press.General Counsel duties include managing a diverse internal legal portfolio, including contract negotiations, antitrust matters, and global licensing of the IAB brand. Broader industry leadership on legal issues impacting the business model.Subject matter expert on e-commerce, technology, privacy, intellectual property, and communications issues.

New York, New York, Us

Created the IAB's Public Policy Office and grew it to four full time staff and three outside counsels.Established the IAB's PAC and served as Treasurer.Spoke at dozens of conference, testified before Congress, and conducted hundreds of press interviews on behalf of the industry.

Washington, Dc, Us

Chief lobbyist for the world's largest trade group, working on e-commerce, technology, privacy, intellectual property, and communications issues.

Masters Of Public Policy

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