Led the project team, serving as the main point of contact between the client and our team, ensuring clear communication and alignment. Oversaw key tasks, including managing timelines and coordinating responsibilities to achieve campaign objectives. Headed the traditional media strategy, developing and executing effective advertising plans to reach target audiences.

Focused on enhancing fan engagement through strategic marketing initiatives and event support. Collaborated with the team to create immersive experiences for attendees, boosting overall fan participation. Progressed to audio engineering, managing sound systems and ensuring high-quality audio during athletic events.