Miko Anderson Email & Phone Number

Vancouver, British Columbia, Canada

As the Brand Marketing Manager, I spearhead brand-focused initiatives across the organization, infusing a brand perspective into new and ongoing projects. My role includes overseeing the launch of revenue growth initiatives and new products direct-to-consumers, while also elevating brand awareness and advancing brand-defined KPIs.

Vancouver, British Columbia, Canada

• As the most senior Manager on the team, my portfolio includes:
• Integrated marketing; from creative brief to execution and promotion
• Menus; layout, design, print and digital
• Gift Card program strategy and performance
• Project lead with a focus on digital and web initiatives
• Paid Social Media advertising strategy

Vancouver, BC

• Truly believing in the "People Grow Here"​ philosophy, Earls Kitchen + Bar supported me as I grew into the newly created role within the marketing department as a Social Media Specialist, and was promoted again to the.
• Leading and executing Earls' digital and social media strategy
• Managing agency relationship (digital content focus)
• Planning, setting up and optimizing paid social media campaigns
• Building online community, identifying influencers, online engagement
• Content creation; copywriting, basic photography + curation

Vancouver, BC

• Founded in 1982, Earls Kitchen + Bar is a nationally recognized premium casual dining restaurant business based in Vancouver, Canada. With over 65 restaurants throughout Canada and the US and plans to expand, the.
• Creating and executing the social media content calendar across all social channels, as well as strategize, develop, manage and execute all social media advertising campaigns with above average industry benchmark.
• Responding, directing and reporting on all customer feedback.
• Assisting in development of rollout guidelines for restaurant locations to execute national promotions.
• Motivating restaurant locations through communication of sales and unit metrics during promotions to ensure best results are achieved.Works closely with Marketing Managers, Regional Marketing Managers, Communications.

Port Coquitlam

• As Marketing Leader, I built relationships within the community, managed all in-store social media (Facebook, Twitter, Instagram), organized and set-up Chef's Tables, created and implemented a monthly newsletter.
• Trained in all aspects of the front of house
• Achieved high secret shopper marks
• Developed excellent customer service skills and built personal long-lasting relationships with customers

Vancouver, Canada Area

Through my BCIT industry practicum I tracked and analyzed the Four Seasons, Vancouver and YEW Restaurant and Bar’s social media and website analytics. I was exposed to Revinate (reviews dashboard) and Cision Point (media coverage software). I also assisted in the creation of presentations and takeaways.

Austin Ave., Coquitlam

Trained co-workers on multiple stations within the restaurantEmployee of the month 3 timesHead of the Safety Committee (for 1 year)Completed a course at Hamburger University on Customer Service and Management