Mirco Meyer Email & Phone Number

The Rocks, Nsw, Au

Sydney, Nsw, Au

Incheon, Kr

• ResponsibilitiesI have been the Commercial Lead since October 2022, managing the commercial function which covers a portfolio of oncology and immunology products. Prior to this, I was the Commercial Excellence & Market Access Manager.I am responsible for developing and managing relationships with key hospital accounts and key clinicians and establishing partnerships for the distribution of Celltrion’s products in the gastroenterology, rheumatology and oncology space. Additionally, it is my responsibility to manage the launch of new assets by mobilising and collaborating with internal functions. I develop and implement account plans in collaboration with our National Sales Manager, coach the sales team and monitor implementation. I perform analysis of sales data and sales force effectiveness related KPIs and deliver reports to internal stakeholders with recommendations to improve performance. Furthermore, I am growing and improving the business in New Zealand via private providers and through funding arrangements with Pharmac after establishing the business in 2020.o Delivered 60% growth of the oncology portfolio and 100% growth of the immunology portfolio in units compared to 2022o Created and established a unique direct-to-home delivery model for Celltrion’s retail portfolio products under cold chain conditions which offers patients a value-added service o Negotiated agreements with multiple top tier hospitals and providers for Celltrion’s products that resulted in significant overall business growtho Managed the relationship with and provided guidance to Celltrion’s third-party distributor for the biosimilar portfolio to ensure the delivery of competitive yet profitable commercial offers to customerso Took the lead role in the launch and go-to-market strategy of an adalimumab biosimilar including driving commercial discussions with retail pharmacies, hospitals and hospital service providers

Basel, Basel-Stadt, Ch

• Creating a new function within the existing business focusing on profitability of established products that are in different stages of the product life cycle• Prioritising and analysing product portfolio to identify cost optimisation opportunities by benchmarking commercial terms • Partnering with stakeholders from multiple in-house manufacturing sites, building relationships including regular follow-ups to initiate and monitor product optimisation projects • Renegotiating pricing arrangements with external suppliers

• Developing export markets for First Pharma products in New Zealand and Asia including management of commercial and regulatory aspects• Performing market analysis to identify new product opportunities and acquisition targets as well as negotiating commercial agreements• Modelling business cases for product acquisitions and divestment proposals.• Creating business cases for new and existing accounts and management of P&L including sales and pricing strategies with the objective to maximize outcomes under budget considerations• Pitching commercial offers for First Pharma products to buyers of pharmacy groups to win new business and planning and implementing promotional strategies to increase distribution and sell-through• Managing the sales team including product education, sales pitch training, target setting and monitoring• Planning and executing marketing campaigns including engagement with healthcare professionals on endorsements for individual products

• Initially setting up the company including, creating the business plan, portfolio and pipeline planning, negotiating agreements with suppliers as well as supply chain and logistics provider selection• Representing Luminarie in investor presentations negotiating offers for additional funding of the business• Determining the sales and marketing strategy under consideration of resource constraints and pitching products to wholesalers and pharmacy buying groups to win new business as well as negotiating trading terms and promotional plans• Identifying and developing alternative sales channels in order to expand market presence such as exports and sports providers• Providing product education to pharmacists and pharmacy assistants as well as selling Luminarie products at store level

La Lucia Ridge Umhlanga, Kwazulu Natal, Za

• Sourcing of new products (Rx and OTC) under consideration of the patent landscape to expand the business and to consistently grow the product pipeline• Negotiating commercial agreements for new products and re-negotiation of commercial terms for existing products to improve profitability• Managing the hospital product portfolio and hospital tenders including liaising with government authorities to win and retain tenders• Overall planning and management of new launch projects spanning different departments such as Legal, Regulatory Affairs, Technical Operations, Marketing and Procurement• Improving the product launch process through identification of process weaknesses and implementation of solutions/controls.

- Analysis of new health regulations and their effect on hospitals and pharmaceutical companies. - Assessment of cost data and development of strategies to improve key performance indicators. - Re-organisation and continuous improvement projects, such as process analysis in specialised departments. - Profitability analysis for organisational units and implementation of allocation keys. - Process control reviews – assessing effectiveness of controls within key operational and financial processes according to the ISA (International Standards on Accounting) - Financial statement review and analytics according to IFRS and HGB (German Commercial Code). - Audit of revenue and training budgets according to the German Hospital Fees Act. - Reporting findings and improvements to key stakeholders, including hospital and business management.

- Process analysis and process improvement- Project management- Definition of requirements for the implementation of a hospital information system

Forchheim, De

- Process documentation- Instruction of internal training on the tools used for process documentation- Project management