Mitch Mershon Email & Phone Number

Orlando, Florida, United States

Louisville, Kentucky, United States

• Designed digital marketing campaigns driving double digit percentage increase in purchasing partners during COVID
• Developed partner loyalty program leading to 2.5x purchase frequency versus non-members
• Created programs including trainings and marketing campaigns with distribution partners leading to continual double-digit growth
• Conducted virtual presentations to hundreds and authored multiple thought-leadership articles/blog posts

Chelmsford, Massachusetts

• Reinvigorated internal and external teams as part of a global product rebranding, leading to consistent multi-million-dollar YoY growth
• Liaised between international product management, sales, and marketing to develop products, then launch products and train teams across North and South America
• Analyzed sales data to identify areas of opportunity for growth and improvement including updating reporting, sales processes, trainings, and campaign/program development
• Taught… Show more
• Taught end-to-end solutions selling, expanding reach into new products and verticals
• Delivered product demonstration to C-Suite decision makers on million-dollar projects Show less

Greater Denver Area

Collaborate with customers and internal resources to conceptualize feature enhancements for our software suiteWork with external manufacturers to provide new hardware solutionsDevelop and deliver collateral and technical documentation for Sales, Marketing, and technical resourcesComplete competitive analysis to create Marketing and Sales strategiesProvide.

Indianapolis, Indiana Area

Conduct on-site and remote training as well as solution design and setupTechnical lead on multiple, enterprise-level VMS deploymentsDelivered technical demonstrations at international trade showsFostered customer relationships through site visits for training and product development

Indianapolis, Indiana Area

Technical lead on multiple PSIM deployments in National Critical Infrastructure, Transportation, and Safe City verticals.Presented technical product demonstrations, both virtually and at industry conventions.Utilized technical writing skills to provide project specific documentation and responses to RFPs.Designed and reviewed client facing materials.

West Lafayette, IN

Mentored undergraduate students and managed multi-site, interdisciplinary research projects in biometrics. Developed curriculum for online course covering bar codes, biometrics and card technologies. Led lectures, discussions and brainstorming activities.

Conducted research in the field of biometrics and human-computer interaction. Aided in the design of a bar code based inventory system.

Developed Power-over-Ethernet access control system demonstration unit. Edited client-facing marketing materials. Conducted extensive market research in card technologies.

Monitored, mentored, and built an inclusive community of 46 residents, designed and executed educational and social events for varying sizes of audiences, and dealt with roommate conflicts.

Internship at the naval base in North Charleston, SC. I worked on preparing many financial documents, a thorough market review of biometric products, and reviewed blueprints for inconsistencies.

Education record

Product Marketing Core packs everything any product marketer needs to propel their product - and career - to the next level. Modules.

B.A., Sociology

Activities and Societies: Resident Assistant Alpha Lambda Delta Phi Eta Sigma President Purdue Reamer Club