Mitchell Sullivan Email & Phone Number

Nashville, Tn, Us

Nashville, Tennessee, United States

-Running daily and weekly performance reports for our products, media channels, and media buyers.-Using data to explore new opportunities, such as discovering new audience interests to target, based on our competitor's traffic and performance by ad placement.-Running "prediction" reports for our ad creatives (uploading lists of our videos, images, and headlines into a software that predicts performance based on past performance). -Ability to learn the business and grow that… Show more -Running daily and weekly performance reports for our products, media channels, and media buyers.-Using data to explore new opportunities, such as discovering new audience interests to target, based on our competitor's traffic and performance by ad placement.-Running "prediction" reports for our ad creatives (uploading lists of our videos, images, and headlines into a software that predicts performance based on past performance). -Ability to learn the business and grow that knowledge to make appropriate decisions that move the company forward; pragmatic risk taking that makes best use of resources.-Intellectual curiosity; desire to not only attain mastery but also learn new skills.-The ability to independently process and research new keywords and audiences.-Reading ad comments and product reviews to find recurring themes that represent customer confusions, "must haves", and praises, and then sharing these findings with the rest of the team.-Launching new ad campaigns using high-performing creatives and applying targeting from recent customer research.-Driving the team forward by ushering initiatives to completion, developing and organizing our creative assets, and workflow processes. Show less

-Manage all traditional media buys placed in the north east region.-Responsibilities include placing traditional media buys in various media programs, coordinating with vendors on buy requirements, make-good resolution, media scheduling, and billing resolution.-Coordinate with a team of buyers in traditional media execution, including TV, cable, print, and radio, across the entire region, servicing markets of local affiliates and corporate advertising.-Collaborate with buyers and… Show more -Manage all traditional media buys placed in the north east region.-Responsibilities include placing traditional media buys in various media programs, coordinating with vendors on buy requirements, make-good resolution, media scheduling, and billing resolution.-Coordinate with a team of buyers in traditional media execution, including TV, cable, print, and radio, across the entire region, servicing markets of local affiliates and corporate advertising.-Collaborate with buyers and local station representatives to ensure media schedules delivered on spots, TRP's, and money according to media planning guidelines.-Manage post report production, ensuring generated ratings were within tolerances, as a way of benchmarking individual buyers and the team as a whole.-Review of post reports to assess where value was not properly delivered, and developing new media buys to make up under-delivered goals. Show less

Greater Nashville Area, Tn

I was an intern for ESPN Radio (102.5 The Game) in Nashville, TN during the 2018 summer months.

Brook Highland Racquet Club

Brook Highland Racquet Club