Whether you need a marketing plan for a single asset or a top-to-bottom review of your entire marketing and communications platform, I have the background, experience, resources and temperament to help. From fractional CMO to a specific issue, problem or task, I look forward to helping you be successful.

• Oversee day-to-day operations of the company• Head up marketing for the company and our clients

• Set up and organization of U.S. corporation including all legal and accounting activities.• Direct strategic planning, business development, account service and staff management functions.• Achieved profitability in 15 months.• Secured accounts with some of the largest and most influential shopping center owners and managers including Simon, Rouse Properties, EWB Development, SRS, Cypress Equities and AWE Talisman.• Broadened company’s offering to include market research… Show more • Set up and organization of U.S. corporation including all legal and accounting activities.• Direct strategic planning, business development, account service and staff management functions.• Achieved profitability in 15 months.• Secured accounts with some of the largest and most influential shopping center owners and managers including Simon, Rouse Properties, EWB Development, SRS, Cypress Equities and AWE Talisman.• Broadened company’s offering to include market research, strategic planning, event direction, campaign development, public relations and advertising campaign management.• Recruitment and management of four-person staff.• Administration of all human resources, benefits, insurance and risk management programs. Show less

Provide strategic communications and marketing direction to high-profile clients:• Walmart – coordinate overall strategy and oversee public, media, community and government relations for the world’s largest retailer in Baltimore• The Related Companies / International Market Centers – create corporate launch and integration plan for newly formed $1 billion organization that is the world’s largest owner and operator of furniture trade marts• University of Maryland – brand perception… Show more Provide strategic communications and marketing direction to high-profile clients:• Walmart – coordinate overall strategy and oversee public, media, community and government relations for the world’s largest retailer in Baltimore• The Related Companies / International Market Centers – create corporate launch and integration plan for newly formed $1 billion organization that is the world’s largest owner and operator of furniture trade marts• University of Maryland – brand perception study and differentiation strategy for Baltimore campus. Show less

Providing marketing and communications services to a variety of clients including Sandy Hillman Communications, Walmart, Ekistics LLC, State Center and AWE Talisman.

Administer corporate brand, marketing, advertising, and public relations strategies for two listed companies and thirty unlisted property funds. • Managed all public affairs in crisis situation including investor, media, government and employee communications and publications. Achieved $2 million in annual savings.• Successfully repositioned company’s reputation following crisis.• Strategic advisor to Chairman, Board of Directors and Executive Committee.• Created new marketing… Show more Administer corporate brand, marketing, advertising, and public relations strategies for two listed companies and thirty unlisted property funds. • Managed all public affairs in crisis situation including investor, media, government and employee communications and publications. Achieved $2 million in annual savings.• Successfully repositioned company’s reputation following crisis.• Strategic advisor to Chairman, Board of Directors and Executive Committee.• Created new marketing programs that generated $800 million of annual funds inflows. Show less

Constructed overall marketing strategy for company including branding (identity), trade shows, leasing/sales support, corporate & property advertising and investor & public relations.• Member of Management Committee that governed U.S. organization.• Achieved new corporate brand in six weeks.• Led integration of three corporate and several individual property acquisitions.• Implemented first-in-industry electronic data management system that automated creation, presentation… Show more Constructed overall marketing strategy for company including branding (identity), trade shows, leasing/sales support, corporate & property advertising and investor & public relations.• Member of Management Committee that governed U.S. organization.• Achieved new corporate brand in six weeks.• Led integration of three corporate and several individual property acquisitions.• Implemented first-in-industry electronic data management system that automated creation, presentation, and printing of marketing, investor and sales materials saving $500,000 annually. Show less

Managed strategic marketing & communications programs for corporate brand, shopping centers and mixed-use development properties.

• Vice President – Marketing and Communications (Baltimore, Maryland) 1999-2000• Vice President – Center Marketing (Baltimore, Maryland) 1996-1999• Vice President – Direct Marketing (Baltimore, Maryland) 1995-1996• Director of Marketing (Baltimore, Maryland) 1993-1995• General Manager – Prime Outlets San Marcos (San Marcos, Texas) 1990-1993• Marketing Director - Warehouse Row (Chattanooga, Tennessee) 1990