Michael Maxwell

Michael Maxwell Email and Phone Number

Strategy partner at Valtech | BIMA100 2023 | B2B | D2C @ Valtech
london, london, united kingdom
Michael Maxwell's Location
London, England, United Kingdom, United Kingdom
Michael Maxwell's Contact Details

Michael Maxwell work email

Michael Maxwell personal email

n/a
About Michael Maxwell

I work for Valtech as a strategy partner where I help clients elevate their digital experience. My role on projects is to help define North star, roadmaps to get the and how to unlock value.In 2023, I was named in the BIMA 100 as "one of the most influential people in digital & tech".I am experienced in leading and winning pitches for brands such as Microsoft, Amcor, Virgin Red, Lexus / Toyota.Prior to Valtech I worked for Wunderman Thompson (WPP) and led the planning / strategy for Lexus and Microsoft (Europe and UK). My main focus was on designing experiences; - developing strategic and creative platforms - campaigns that deliver build awareness and drive action (sales and leads in B2B), with effective results. - defining the role of websites / apps / eCommerce and optimising ones that already exist- developing CRM / CX acquisition and retention plans and journeys I am also the founder of a direct to consumer brand, the Football Shirt Collective, which is a community (60k+) and eCommerce site (built on Shopify) focused on a love of vintage football shirts, as featured in the Guardian, The Independent, Side Hustle School and many more.What I love to do: Define North stars, roadmaps and value cases Design experiences that deliver resultsLead teams and giving people the platform to grow and succeedRun workshops and bringing people together

Michael Maxwell's Current Company Details
Valtech

Valtech

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Strategy partner at Valtech | BIMA100 2023 | B2B | D2C
london, london, united kingdom
Website:
valtech.com
Employees:
3267
Michael Maxwell Work Experience Details
  • Valtech
    Strategy Partner
    Valtech Jan 2023 - Present
    London, England, United Kingdom
    In my role as Strategy Partner at Valtech I work with clients to define North Star, build roadmaps and value cases.- Manufacturing / B2B vertical strategy lead responsible for defining vertical narrative and scaling GTM- Scaling research methodology that used to translate data into actionable insights - Strategy lead on a number of B2B brands - I guide cross functional teams that; define North Star visions, elevate the customer experience, build value cases and create long-term roadmaps to gain sponsorship. - Trusted advisor to senior executives working bridging the gap between technology and business.- Thought leader – speaking at events such as Opticon, producing Thought Leadership and white papers that drive reach and generate sales qualified leads.Main technologies worked with:Optimizely | Adobe | Sitecore | Shopify
  • Wunderman Thompson Uk
    Strategy Partner
    Wunderman Thompson Uk May 2015 - Jan 2023
    London, United Kingdom
    I am a strategy partner at Wunderman Thompson where I lead our work for Microsoft and Lexus. My focus is to lead teams that design experiences through; communications that drive action and optimising websites.I have also grown a community led DTC eCommerce sportswear brand, Football Shirt Collective built on Shopify, as featured in the Guardian, The Independent, Side Hustle School and many more.Key accountsMicrosoft, Lexus / Toyota, News UKExample projectsDeveloped a campaign for Microsoft to inspire CxO across Europe to transform their businesses to be more sustainable.Results:- 15x more leads than tech competitors- 196% above target for leads generatedDefined vision and redesigned a retail website for global energy company to drive deeper engagement and increase transactions. Results:- Reducing bounce rate (from 65% to 30%)- Increased PV / Visit by 39%.Developed and implemented a football content strategy for leading UK publisher. Results:- Grew audience from 300k - 3m and develop new business models- Developed a CRM campaign that acquired over 1.4m UK players to fantasy football game, winning a number of DMAs
  • Accenture
    Digital Marketing And Strategy Manager
    Accenture Oct 2011 - May 2015
    London, United Kingdom
    I worked as a digital strategy manager for Accenture Interactive advising a range of clients in the Life Sciences, Consumer Goods, Banking and Insurance sectors on digital marketing and strategy.
  • Kpmg
    Digital Strategist
    Kpmg Nov 2010 - Sep 2011
    Manage a number of digital channels and advise on digital communication strategies for a range of publishing models and clients both internal and external including;- Social enterprise strategy (enterprise)- Mobile (enterprise)- Community management
  • Kpmg
    Website Editor / Digital Marketing Manager
    Kpmg Nov 2009 - Nov 2010
    Responsible for managing the website redevelopment and online content strategy for our external website;- Developed and implemented website redevelopment strategy.- Lead generation - generated a number of leads from the site resulting in a pipeline of fees for the business.- Social media - manage KPMG in the UK social media activity; including twitter campaigns and developed of brand YouTube channels.
  • Kpmg
    Assistant Marketing Manager - High Growth Markets
    Kpmg Dec 2008 - Nov 2009
    I worked in the High Growth Markets Practice targeting companies looking to invest in to and from the high growth markets e.g. China and India; - Managed a range of senior stakeholders and developed my network globally - Campaign management- Account management - Design and build Key skills: account management, international business, innovation, digital marketing
  • Kpmg
    Marketing Graduate Scheme
    Kpmg Oct 2006 - Oct 2008
    I worked in a number of placements through the two years developing my network, skills and experiences, including;- Financial Services Marketing- Press Office- New and Emerging Markets- Online Services- KPMG's Services- Succeeding in Turbulent Times campaign
  • Bbc News
    Internship At Bbc Business And Economic Centre
    Bbc News Feb 2006 - May 2006
    Worked as a radio and television journalist, producing news across a number of broadcast mediums and liaising with a number of journalists. I booked major guests for stories to be run on BBC Breakfast News as well as developing my research and sourcing skills on breaking stories.Key skills: communications, innovation, project management
  • Burberry
    Production Assistant
    Burberry Jun 2005 - Sep 2005

Michael Maxwell Skills

Digital Marketing Digital Strategy Social Media Social Media Marketing Web Analytics Lead Generation Account Management Content Strategy Marketing Communications Integrated Marketing Online Advertising Internal Communications Digital Media Marketing Management Direct Marketing B2b Marketing Blogging Ratings And Reviews Publishing

Michael Maxwell Education Details

Frequently Asked Questions about Michael Maxwell

What company does Michael Maxwell work for?

Michael Maxwell works for Valtech

What is Michael Maxwell's role at the current company?

Michael Maxwell's current role is Strategy partner at Valtech | BIMA100 2023 | B2B | D2C.

What is Michael Maxwell's email address?

Michael Maxwell's email address is mi****@****son.com

What is Michael Maxwell's direct phone number?

Michael Maxwell's direct phone number is +120784*****

What schools did Michael Maxwell attend?

Michael Maxwell attended Cim | The Chartered Institute Of Marketing, University Of Leeds.

What are some of Michael Maxwell's interests?

Michael Maxwell has interest in Social Media, Digital Marketing, Arsenal.

What skills is Michael Maxwell known for?

Michael Maxwell has skills like Digital Marketing, Digital Strategy, Social Media, Social Media Marketing, Web Analytics, Lead Generation, Account Management, Content Strategy, Marketing Communications, Integrated Marketing, Online Advertising, Internal Communications.

Who are Michael Maxwell's colleagues?

Michael Maxwell's colleagues are Rebecca Newton, Dinesh Kamineni, Ognen Lazarevski, Deep Shankar Raikwar, Shine Sam Jacob, Erika Muñoz Larsson, Gretchen Lopez.

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