Mike Mclean Email & Phone Number

Overland Park, KS, US

Kansas City, Missouri Area

Blessed with the opportunity to serve full time as Pastoral Associate at St. Elizabeth, focusing on adult faith formation, sacramental preparation, and pastoral care. I serve as RCIA Director and Catechist, coordinate Small Faith Groups, and support other parish ministries.

Overland Park, KS

Managed the development of the company's first content marketing strategy, then transitioned to developing, launching, and managing the company's webinar strategy, which quickly became a highly successful source of leads generated.

Wisconsin Rapids, WI

Managed the copywriting staff in the marketing department, partnering with the Creative Services Manager--Design in overseeing development of all creative work in all media: web, e-marketing, print, direct mail, collateral, trade show and sales force support.

Wisconsin Rapids, WI

Developed concepts and wrote copy for marketing programs in all media.

Developed concepts and wrote copy for a range of B2B and B2C clients: web, print ads, direct mail, video podcasts and more. Won a couple of awards, too.

Directed editorial for $160 MM line of party and gift presentation product. Partnered with eight Art Directors, directed teams of writers, lead brainstorms, wrote/edited copy for product, packaging, web site flash features and trade ads. Directed editorial for two new lines of innovation product that secured incremental space in Party City and WalMart.

As Senior Editor/Writer in the New Ventures Group, developed concepts and edited/wrote copy for Hallmark Flowers & Gifts on Hallmark.com. Wrote SEO website content, SEM copy, e-marketing, print ads, direct mail and catalogs. As Senior Writer in the Hallmark "Collaboratory" writing studio, brainstormed new products and business opportunities, wrote for all.

Directed and managed the creative department with a staff of 29 creatives and an annual $2.7 MM budget. Restructured department using agency best practices; oversaw creative development and new client pitches; won 11 out of 13 new business pitches; grew agency revenue from $23 MM to $36 MM in 18 months; won the $10.7 MM Nestle Infant Nutrition account with.

As Senior Writer and Creative Director in the Direct group (Tracy-Locke Direct, DDB Direct, TLP Direct), developed creative strategies and direct response campaigns for national clients (American Airlines, Brink's Home Security, FootAction, GTE, KinderCare, PepsiCo, Phillips) in all media (TV, radio, print, direct mail, POP, promotions, collateral)..

Concepted and wrote brand advertising for Chefway Oil and Shortening, Fifth Generation Systems, Micrografx, Niscan, and Riceland Rice. Agency named the Southwest's Hotshop of the Year (1991) by AdWeek Magazine.

Concepted and wrote compelling direct response (print, direct mail, collateral) for major national accounts: The Associates, Comprehensive Care Corp., Continental/Eastern Airlines, Hyatt Hotels and Hyatt International, Oblate Missions, SuperShuttle, Thrifty Car Rental.

Bs, Advertising

Completed Creative Sequence with Dr. Leonard Rubin. Degree coursework included marketing, management, statistics, media planning.

Permanent Deacon, Pastoral Ministry

Ordained a Permanent Deacon for the Catholic Diocese of Dallas in 1997. Moved and was incardinated into the Diocese of Kansas City - St..

Liberal Arts

Activities and Societies: Dean's List Honor Roll