Michael Kraft Email & Phone Number

Detroit, Mi, Us

Greater Detroit Area

Greater Detroit Area

Intersport manages the entire sponsorship process – from audience analysis to sponsorship selection to strategy development to activation planning and measurement – for some of the largest and most demanding brands in the world. The goals remain consistent: extracting maximum value from the sponsorship and creating the highest competitive advantage for our clients. Intersport has achieved those goals on the world’s biggest sponsorship stages across the sports, entertainment, lifestyle and cause marketing landscapes.

Greater Detroit Area

Stadium was formed when Campus Insiders, 120 Sports and The American Sports Network (Sinclair Broadcast Group) combined forces to take advantage of a combined collection of professional and collegiate rights and unique access to both digital and television distribution opportunities. Lanching summer 2017. Sign up for updates at www.watchstadium.com

Bloomfield Hills, Mi

Formed in 2009, Silver Chalice is a digital media company with a suite of video sports networks creating digital-first content available to all sports fans across all platforms including desktop, mobile, tablet, & over-the-top. Born out of the White Sox, with Jerry Reinsdorf as our Chairman, we’ve created the next generation of sports properties to reach fans everywhere. I am focused on identifying and building partnerships that align brands with passionate fans and enhance both the brand and fan experiences within Campus Insiders and 120 Sports.

Auburn Hills, Mi

Development of the Chrysler Brand vision, brand DNA, and brandmarketing communication strategies and creative deliverables thatsupport Chrysler Brand growth in awareness and consideration,ultimately leading to a defined and strong market position and salesgoal achievement.• Responsible for Chrysler brand advertising strategy, creative andexecution• Provide leadership and clear direction to agency teams• Collaboration with internal and external stakeholders• Constantly share best practices on new approaches to ChryslerBrand communications, while achieving new benchmarks increative and communications excellence• Development and management of annual creative productionbudget• Leadership of weekly brand status meetings, new vehicle launchteam meetings and creative concept review meetings• Ensure consistency of brand identity across all channels• Accountable for key brand partnerships and product integrationopportunities• Managed and develop and mentor support team members

Greater Detroit Area

The Altitude Group is an internal strategic sales and marketing group within CBS, whose goal is to generate metric-oriented, ROI growth for its partners. The Group creates multi-market, fully integrated marketing solutions utilizing one or more of the CBS assets.The Altitude Group inspires decision makers at both clients and agencies with well-developed, integrated marketing solutions and content ideas. The Altitude Group solutions are bold, break-through, original and innovative in order to ignite passion between clients/agency brands and CBS.- Responsible for creating custom content solutions across the CBS platforms (Local Radio, TV, Digital, Social and OOH) tailored to the needs of brands & agencies.- Managing strategy, creative, and execution teams throughout the strategic sales process.- Prospecting new opportunities and business for the CBS platforms.