Michele Foshee Email & Phone Number

Bradenton, Fl, Us

Pittsburgh, Pennsylvania, United States

• Created a standardized design system with focus on accessibility and scalability for new product. • Discovery and design of complex and robust Admin facing system to create an uncomplicated, intuitive product, simplifying processes.• Working with design and development team to create Leader facing system for leadership development and assessment with highly varied user base.• Researching and implementing design and front-end development tools to streamline processes.• Represented the Global Technology Group on the Diversity, Equity, and Inclusion (DEI) council for one year.• Inventoried accessibility needs in current product and created guidelines and checklist for writing, design, development, and testing.

Pittsburgh, Pennsylvania, United States

• Partnered and collaborated with design team, stakeholders, and development teams to understand business needs, use cases, and personas to add and improve usability of features in Leader and Admin systems.• Mentored Design teammates, served as a sounding board, and led design critiques.• Researched design trends, best practices, and accessibility needs to improve UI standards.

Frederick, Maryland, United States

• Provide creative services, including research, website copywriting, collateral materials, infographics and more to a wide variety of clients with unique needs, desires, and brand requirements.• Work closely and directly with clients and users to understand their unique perspectives and create solutions tailored to their individual needs.

Baltimore, Maryland Area

• Completed a cohesive rebranding for the organization’s 16 disconnected entities, including a new style guide.• Created wireframes and managed production of numerous company website redesigns and new websites.• Developed user-centered messaging and marketing strategy for the various programs, leveraging both digital and print platforms through a blend of hands-on engagement and team coordination.• Led and mentored a small team of in-house designers and photographers, and a larger team of contractors.

Germantown, Md

• Coordinated and executed marketing and design for annual conference, utilizing A/B testing to improve effectiveness of communications, increasing attendance by more than 20% over previous year.• Designed and maintained UI for annual conference website and application.• Constructed and monitored marketing and communications budgets, keeping projects on time and under budget.• Formulated a job board website for members to advertise, based on user feedback and experiences, increasing advertising revenue.

Montgomery & Frederick Counties, Maryland

• Prospected potential clientele via email marketing, direct phone calls, and partnerships, increasing franchise size by 75% over three years.• Updated and maintained website through CMS. • Maintained a customer focused approach leading to more repeat students.• Awarded ‘Rookie of the Year’ and ‘Best Adaptation of New Technology’.• Hired, trained, mentored, and managed a team of approximately 25 direct reports.

316 Main Street, Suite 50, Kentlands, Gaithersburg, Md (Below Salon G)

• Created and successfully launched one of the first wine and paint studios in the area, turning a profit in the first year of business.• Developed website and online scheduling system using CMS.• Expanded business from just wine and paint to more in-depth classes based on return customer feedback.• Sourced, trained, managed, and mentored a small staff.

Gaithersburg, Maryland, United States

• Tripled the size and output of the design & communications department• Established a graphic design branch for our environmental consulting firm creating additional revenue for the organization• Grew the design department from one part time designer to leading an in-house team of full time designers, writers, and editors, as well as managing several groups of contractors

Certificate, Ux/Ui (User Experience/User Interface) Design

Bfa, Graphic Design

BFA Graphic Design, 3.93 institutional GPA (3.38 overall including transfer credits) Awarded Outstanding Senior in Art, selected.