Miranda Fox

Miranda Fox Email and Phone Number

Director, Strategic Growth @ Marketing Architects
Bozeman, MT, US
Miranda Fox's Location
Bozeman, Montana, United States, United States
Miranda Fox's Contact Details
About Miranda Fox

Miranda has nearly a decade of agency and AdTech experience, specializing in media and insights development. In the last 5 years, she has been focused on supporting her clients more directly, overseeing all product activation ensuring client needs and business goals are met. During that time, she has had the privilege of managing direct relationships with Fortune 500 CPG clients, such as Kraft, Kellogg and Hershey, in addition to owning and managing partnerships with top platforms such as Pinterest and Amazon. Her approach is consultative and creative, finding unique solutions to challenging business questions.Miranda has an undergraduate degree in Business Administration and Marketing from the University of Montana. She currently resides in Bozeman, MT (MST).

Miranda Fox's Current Company Details
Marketing Architects

Marketing Architects

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Director, Strategic Growth
Bozeman, MT, US
Employees:
138
Miranda Fox Work Experience Details
  • Marketing Architects
    Director, Strategic Growth
    Marketing Architects
    Bozeman, Mt, Us
  • Marketing Architects
    Account Director, Client Growth
    Marketing Architects Jun 2024 - Present
    Marketing Architects is an All-Inclusive TV agency that rebuilt the traditional agency model to help brands drive profitable growth. Founded in Minneapolis, Marketing Architects has spent 25 years building homegrown technology to solve TV's pricing, measurement, and scale challenges. Learn more at marketingarchitects.com.
  • Kantar
    Director, Client Management
    Kantar Mar 2022 - Jun 2024
    Remote
    Clients (Kantar Insights): PepsiCo, HP, Wells Fargo, AdobeClients (Kantar Insights - Brand Solutions): VF CorpClients (Kantar Insights - Media Solutions): Amazon (as pub & advertiser), Addressable TV (MVPD partners)• Co-lead PepsiCo North America client relationship championing client’s business across Kantar solution areas to propose and deliver winning strategic engagements netting $6M in annual revenue. Lead internal Kantar teams in the execution of funded work. Serve as the voice of the client in review of project deliverables with accountability for managing and meeting client expectations.• Manage all PepsiCo NA engagements to scope and budget; ensure job profitability while mitigating risk. Identify growth opportunities to cross sell new products and services. Oversee financial health of account with ongoing reporting to sales. - Previously executed the above for Wells Fargo ($3M annual revenue), Adobe ($1M annual revenue), HP ($3M annual revenue), VF Corp ($1M annual revenue)Previously Director, Client Leadership - Media• Oversaw day-to-day execution of digital Brand Lift work for Amazon as an Advertiser and Amazon as a Publisher, as well as several MVPD partners (including Comcast, Charter/Spectrum, Cox, Verizon and Altice) executing ATV BLI measurement. Responsible for compiling and delivering client QBRs.• Mentored and coached 2 junior level associates, setting professional expectations, short- and long-term goal development, navigating internal conflict and reviewing bandwidth for departmental resourcing needs.
  • Oracle
    Senior Account Manager, Major Accounts
    Oracle Dec 2021 - Mar 2022
    Remote
    Clients: Kraft, Kellogg, Hershey, Campbell's, Coca Cola & Keurig Dr. Pepper• Served as lead client manager for major CPG brands, such as Kraft, Kellogg, Keurig Dr Pepper, Campbells, Coca Cola and Hershey, executing within Oracle Advertising’s activation suite (3rd party targeting, 1st party enrichment, contextual targeting). Oversaw financial health of all accounts.o Through active listening and thoughtful client management, unlocked custom contextual targeting and brand safety for an above mentioned brand resulting in a 400% increase in revenue secured.• Understood product sale cycles and consumer buying behavior to provide data-driven recommendations driving in-stores sales lift. Leveraged Oracle’s vast data-spine to provide thoughtful brand insights in support of broader campaign planning.• Uncovered upsell opportunities to help drive further campaign success, cross-sell various Oracle products where it made strategic sense to meet and exceed revenue goals.o Alongside data analytics specialists, identified unique opportunity to upsell custom audience targeting and insights for CPG New Brand Buyers that scaled across all of Oracle Advertising.
  • Oracle
    Account Manager, Major Accounts
    Oracle Sep 2020 - Dec 2021
    Remote
    Clients: Kraft, Kellogg, Hershey, Campbell's & Keurig Dr. Pepper
  • Oracle
    Account Manager, Consumer Platforms
    Oracle May 2019 - Sep 2020
    Broomfield, Colorado
    Clients: Amazon, Pinterest & Pandora• Day-to-day CPG activation lead for Pinterest, Amazon, Pandora & Facebook
  • Crispin
    Media Supervisor
    Crispin Sep 2018 - May 2019
    Boulder, Co
    Client: Domino's• Oversaw nationwide local planning for Domino’s across five media planners – local TV, radio, digital, social and outdoor. Served as main point of contact between CP+B and Domino’s Marketplace Activation team, supporting 204 domestic franchise co-ops.
  • Crispin
    Media Planner
    Crispin Aug 2017 - Aug 2018
    Boulder, Co
    Clients: Domino's, American Heart Association, Embraer (global account)• Planned and executed 2018 $2M global digital and print media for Embraer (military defense) owning client management, vendor relationships, negotiation, billing, and final insertion order execution.• Planned and executed 2018 $2M national digital media for AHA diabetes initiative owning vendor relationships, negotiation, billing, and final execution.• Planned, secured and delivered all in-kind outdoor media for Ad Council and Gill Foundation 2018 “Beyond I Do” campaign.
  • Rain The Growth Agency
    Media Planner
    Rain The Growth Agency Apr 2017 - Jul 2017
    Portland, Oregon Area
    Clients: Nerdwallet, Leesa Sleep, Miracle Ear, United Money Reserve, USAA, Zenni, Eloquii• Day-to-day coordination, execution and management of media plans across several client accounts. Included development of media recommendations, weekly optimizations, as well as strategic POVs. Accounts ranged from $1M - $5M in annual media spend across finance, retail, e-comm.• Utilized internal and 3rd party research tools to develop target consumer profiles and identify strategic buying opportunities.
  • Rain The Growth Agency
    Assistant Media Planner
    Rain The Growth Agency Jun 2016 - Apr 2017
    Portland, Oregon Area
  • Rain The Growth Agency
    Account Coordinator
    Rain The Growth Agency Jun 2015 - Jun 2016
    Portland, Oregon Area
    Rain Agency (formerly R2C Group) is a creative and media agency with sophisticated, end-to-end direct response marketing capabilities. We link brand strategy, creative and production to dynamic media buying and advanced analytics – achieving unbeatable success for our clients. We’ve honed our craft through years of experience and apply vast analytical knowledge to everything that we do. We have proven that it is possible to deliver on both sales and branding without making sacrifices.R2C Group clients have spanned startups including; ChristianMingle.com, Web.com, Consumer Cellular, TaxACT.com, Wayfair.com, bareMinerals, Ancestry.com, ProFlowers and Nordictrack. And major brands including; Humana Healthcare, Bissell, Microsoft, Chase Bank, KitchenAid, Philips Electronics, TiVo, Nintendo Wii, P&G, Ace Hardware and Vonage. Founded in 1998, R2C Group has offices in Portland, San Francisco, Philadelphia, and Providence. More information is available at http://www.r2cgroup.com.
  • University Of Montana
    Marketing Intern | Brntly Co-Founder
    University Of Montana Jan 2015 - May 2015
    Missoula, Montana Area
    Worked on a team to help manage University of Montana social media accounts, digital strategy and marketing campaigns. Managed multiple projects in video content creation, media planning and buying. Helped create and launch a student-run ad-agency, BRNTLY.
  • Pandora
    Advertising Operations Intern
    Pandora Jun 2014 - Aug 2014
    Oakland, California
    Campaign Management | Account Management | Sales PlanningSupported national campaign launches by processing insertion orders, checking available inventory and providing screen shots to clients for premium advertising campaigns including: Live Nation, Gap, Chevron, Mini Cooper, and Ford. Tracked and monitored campaigns for accurate delivery and reporting by utilizing DoubleClick (DART), and Sizmek (MediaMind), to check impression delivery and clicks for clients including Gap and Live Nation.DoubleClick by Google | Sizmek (MediaMind) | Microsoft Suite (Excel, PowerPoint) | Nielsen | Salesforce
  • United Way Of Missoula County
    Marketing Coordinator
    United Way Of Missoula County Dec 2013 - Jun 2014
    Missoula, Montana Area
    Provide temporary support throughout the development and marketing efforts of United Way of Missoula County. Work to plan and implement donor engagement activities, and an organization-wide social media effort. Gather and coordinate media materials. Participate as needed in fundraising and community development activities. Responsible for communicating the United Way brand by following national brand guidelines and engagement strategies.
  • United Way Of Missoula County
    Marketing Intern
    United Way Of Missoula County Jun 2013 - Dec 2013
    412 W. Alder Missoula, Mt 59802
    Support the development and marketing efforts of United Way of Missoula County. Work to plan and implement donor engagement activities, and an organization-wide social media effort. Participate as needed in fundraising and community development activities. Responsible for communicating about the United Way brand, learning and following national brand guidelines and engagement strategies.

Miranda Fox Skills

Fundraising Leadership Customer Service Marketing Nonprofits Powerpoint Time Management Microsoft Word Social Media Marketing Teamwork Microsoft Office Photoshop Microsoft Excel Sales Advertising Html Event Planning Inbound Marketing Digital Marketing Seo Google Analytics Google Adwords Adobe Creative Suite

Miranda Fox Education Details

Frequently Asked Questions about Miranda Fox

What company does Miranda Fox work for?

Miranda Fox works for Marketing Architects

What is Miranda Fox's role at the current company?

Miranda Fox's current role is Director, Strategic Growth.

What is Miranda Fox's email address?

Miranda Fox's email address is mf****@****oup.com

What is Miranda Fox's direct phone number?

Miranda Fox's direct phone number is +120869*****

What schools did Miranda Fox attend?

Miranda Fox attended University Of Montana.

What are some of Miranda Fox's interests?

Miranda Fox has interest in Social Services, Children, Education, Health.

What skills is Miranda Fox known for?

Miranda Fox has skills like Fundraising, Leadership, Customer Service, Marketing, Nonprofits, Powerpoint, Time Management, Microsoft Word, Social Media Marketing, Teamwork, Microsoft Office, Photoshop.

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