I believe in adapting to the things around me and working on anything and everything that makes me get closer to my goals in life, love to always stay up to date with the digital world, very excited about how the future looks.I love to explore and get as much exposure to different cultures, and values and learn the best from them as well as live my life to the absolute fullest, get on every opportunity which takes me on an adventure.Scaling business through Digital marketing excites me, hence my change of direction to the digital world. I specialize in Digital Media Planning & Buying having used multiple social platforms such as Facebook, Google, and Tiktok ads to scale businesses for clients all across the world, mostly dealing in the B2C E-commerce niche. (ie: United States, Australia, UK & Pakistan)Moreover, I am a Banking and Finance graduate from Eastern Mediterranean University, Northern Cyprus and currently working at a marketing agency as the lead digital media planner & buyer