Mohammad Shahine, Cdmp Email & Phone Number

Lebanon

Dubai, United Arab Emirates

Beirut, Lebanon

• Continuous monitoring and analyzing of online consumer conversations by leveraging differentlistening platforms such as Sprinklr.• Analyze top-line engagement on communities and facilitate process for social engagement byassigning engagement opportunities to local social engagement teams and clients.• Responsible for Social listening tool setup and Implementation including keywords, query, parameters, scope, deliverables and dashboards.• Monitor and analyze key performance indicators (KPIs) related to content, platforms, and marketing campaigns.• Provide data-driven insights and recommendations to clients for optimizing their marketing efforts.• Pull and interpret data from social listening tools including volume, sentiment, conversationdrivers, influencers, etc.• Working closely with stakeholders and Community Managers by setting up monthly calls topresent social listening reports to discuss key observations and actionable insights.• Provide regular updates to clients on project status, deliverables, and milestones.• Address client concerns, issues, and escalations in a timely and professional manner.• Conduct client satisfaction surveys and gather feedback for continuous improvement.• Work closely with clients to understand their marketing and content needs.• Create and edit reporting deliverables in PowerPoint, and Excel formats that transform socialdata into a clear story.• Visualize findings using charts, tables, and infographics to provide actionable insights based onconcrete data.• Manage a deliverable calendar of recurring schedule and ad hoc reports.• Collaborate with the local community management team as well as the campaign teams indifferent markets/regions to align and implement social analysis for local needs. This also includescampaigns/events and presenting insights back to business to inform content creation andmonthly content calendars.• Ensure local reporting efforts are aligned with global/regional governance guidelines.

Achrafieh, Beirut Governorate, Lebanon

▪ Comply with CARMA policies and procedures and support CARMA mission and vision. ▪ Understand Brief Sheets sent by the Client Service and translate the client’s request on the platform. ▪ Query Building using boolean logic. ▪ Keyword Research and Optimization. ▪ Conduct extensive research on the client and obtain different variations of keywords. ▪ Owned and desk research, ▪ Tool Admin and Project Lead (Talkwalker, Sprinklr, Bodhi, Insight, Socialbakers, Trello, HubSpot). ▪ Create automated reports and dashboards to analyze performance and metrics. ▪ Onboarding and training new clients. ▪ Review all the existing clients’ profiles to ensure all the available information are relevant and optimized for client access, as per the client requirements. ▪ Migrate client profiles from one platform to another. ▪ Find new tools and stay up to date with the latest technologies in social media. ▪ Edit profiles based on feedback given from the Monitoring and Analysis teams, for more efficiency and effectiveness in their deliverables. ▪ Train existing employees on how to be more efficient using the tools and platforms. ▪ Create well-designed Power-point reports and presentations. ▪ Create tags for global projects that need set up in multiple languages.

Beirut District, Lebanon

• Monitor social media platforms to find points of interest to the client by using the latest tools.• Campaign Monitoring.• Social Media Analysis.• Reputation and Sentiment Analysis.• Social Channel measurement.• Results Curation and Categorization.• Social Listening.• Brand Listening.• Ad hoc reporting.• Create accurate and informative Executive Reports, Real-time/ Daily Alerts and coded datasheets, according to the client contracted requirements and to standards set both by the client and internally. • Ensures data integrity within the report, i.e. figures in tables and charts add up internally and match each other and the figures cited in the narrative. • Acquiring data from primary or secondary data sources and maintaining databases.• Generating content meeting the client’s desires..• Translating and summarizing social media reports and posts in English and Arabic.

Sinn El-Fil, Mount Lebanon Governorate, Lebanon

Down Town, Beirut

-Sales and product consulting.-Customer service and satisfaction.-Delivering wide product knowledge.

Dbayeh

certification of internship program at the MIS department at AC Holding SAL.

Professional Diploma In Digital Marketing, 88%

Certified Digital Marketing Professional - CDMP

Bachelor'S Degree, Management Information Systems, 3.1/4

Activities and Societies: English Day; Technology Day