-Responsible for planning and directing the development & implementation of, merchandising, sales promotion and direct marketing programs, sales promotions, new product testing & introductions.-Utilized sales prospecting & contact management to improve productivity.-Key member of strategic management team developing and implementing growth strategies.-Led the developed and implementation of annual marketing plans that resulted in consistent sales increases, in a flat growth industry During this time, marketing played a key role in achieving sales growth that consistently outperformed key competitors and the industry as a whole.-Directed development of business-to-consumer, business-to-business and associate-to-family, local store Marketing programs that drove incremental annual sales.-Cultivated marketing strategy and Identified best use of human recourses to deliver client solutionsDealing with brands such as : Snowman from Japan, Carioca from Italy, Tesa from Germany, Kangaro from India & Flair from India whole sale & retail.

-Establishment of a new sales department.-Successfully opened new channels of sales that will secure continuous business for the future. -Keeping track of the competitors performance and activities and preparing recommendation plans to the management to improve our sales.-Maintain a strategy to per sue, penetrate new areas and gain new accounts in the private sector market (new market)-Conducting market surveys and trends to assess the volatility of the local market.-Assessment of demand & supply of the products available.-Maintains sales staff by recruiting, selecting, orienting, and training employees.-Creating a pricing system.

-Responsible for planning and directing the development & implementation of, merchandising, sales promotion and direct marketing programs, including national and international co-op marketing events, sales promotions, new product testing & introductions.-Utilized sales prospecting & contact management to improve productivity by over 20%.-Key member of strategic management team developing and implementing growth strategies.-Led the developed and implementation of annual marketing plans that resulted in consistent sales increases, in a flat growth industry During this time, marketing played a key role in achieving sales growth that consistently outperformed key competitors and the industry as a whole.-Directed development of business-to-consumer, business-to-business and associate-to-family, local store Marketing programs that drove incremental annual sales.-Cultivated marketing strategy and Identified best use of human recourses to deliver client solutions-Responsible for Dubai and Abu Dhabi Duty Free sales.-Dealing with fashionable brands such as : DKNY , ZEGNA , CELINE , JPG , TRUSSARDI , GUESS , GANT , TOMMY HILFIGER , GUY LAROCHE , FENDI ,etc. whole sale & retail.

-Implementing marketing strategy -Preparing and completing action plans-Determining area sales system improvements and implementing change.-Pursue sales targets set by the management for each sales area.Conducting market reports. Responsible for the markets of UAE, KSA, Kuwait, Jordan, Egypt, Syria, & Lebanon in King Koil, Serta & Dream Rest