Developed complex SQL queries to extract, transform, and analyze data from large databases, enabling the team to make informed business decisions. Created ad-hoc reports and data visualizations using SQL and Power BI to support business analysis and strategic planning. Skilled in designing, configuring, and deploying marketing campaigns within Adobe Campaign, ensuring efficiency and timely triggers to production environments.Proficiency in executing email marketing campaigns, managing content, and using Salesforce Marketing Cloud tools to optimize campaign performance.Experienced in managing end-to-end workflows for campaign production, from design to live deployment, ensuring smooth transitions and alignment with marketing goals.Conducted in-depth data analysis to identify trends, anomalies, and opportunities, delivering actionable insights for various departments.Utilized Power BI and Tableau to design interactive dashboards, allowing stakeholders to track KPIs and performance metrics in real time.Basic knowledge of how smart contracts operate on blockchain networks and their role in automating secure, data-driven transactions.Skilled in using Excel functions such as Pivot Tables, VLOOKUP, and data sorting/aggregation to streamline data analysis, improve reporting accuracy, and support efficient decision-making

Collaborated with the design team to create user-friendly dashboards and data visualization interfaces using Tableau and Power BI.Worked closely with the testing team to perform quality assurance and user acceptance testing, identifying and resolving software bugs.Evaluated CRM marketing campaigns, tracking key performance indicators (KPIs) like open rates, conversion rates, and customer segmentation impact to inform future strategies.Identified and addressed inefficiencies in CRM workflows, implementing process improvements that enhanced customer interactions and engagement.Basic knowledge of unit testing frameworks like JUnit or NUnit for improving code reliability.Conducted in-depth financial analysis to support budgeting, forecasting, and financial modeling, enabling more accurate revenue projections and identifying cost-saving opportunities.Familiarity with Slack, Microsoft Teams, or Trello for efficient team communication and task management.Ability to handle multiple tasks and prioritize effectively within Agile and Scrum frameworks

Collaborated with the testing team to ensure data accuracy and integrity, utilizing basic testing tools to validate datasets.Utilized Excel for data manipulation, performing calculations and generating charts to visualize findings.Assisted in writing basic SQL queries to extract data from relational databases for analysis.Conducted data validation checks to identify discrepancies, ensuring high-quality data.Familiarity with data extraction from various structured data sources, including web data scraping.Maintained documentation of data processes and accuracy checks. Developed simple dashboards using Excel to visualize key metrics.Gained experience in extracting data from various sources to compile reports. Assisted in preparing performance reports, summarizing data trends for management.Experienced in using integrated development environments (IDEs) like Eclipse and IntelliJ for efficient application development