Mohit Modi

Mohit Modi Email and Phone Number

Senior Manager - Global Advanced Analytics at Diageo | IIT BHU @ Diageo
london, greater london, united kingdom
Mohit Modi's Location
Bengaluru, Karnataka, India, India
Mohit Modi's Contact Details
About Mohit Modi

As a Senior Manager at Diageo, I lead the Global Advanced Analytics team that provides data-driven insights and solutions for marketing effectiveness, commercial execution, and sales forecasting for the US market. I have over 11 years of experience in the field of analytics, with a Masters + Bachelors in Biochemical Engineering from IIT BHU.My core competencies include marketing and commercial analytics, project management, thought leadership, and stakeholder engagement. I have successfully delivered multiple analytics projects for Diageo and major CPG and F&B companies, using numerous tools and techniques of Data Science. My mission is to leverage analytics to drive business growth and innovation, and to empower my team and partners to achieve excellence.

Mohit Modi's Current Company Details
Diageo

Diageo

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Senior Manager - Global Advanced Analytics at Diageo | IIT BHU
london, greater london, united kingdom
Website:
diageo.com
Employees:
12017
Mohit Modi Work Experience Details
  • Diageo
    Senior Manager
    Diageo May 2023 - Present
    Bengaluru
    • Leading a team of 4 data scientists to drive advanced analytics projects for commercial execution in the North American market• Working with vendors and cross-functional teams to enable on-ground sales teams to achieve optimal distribution and plan in-store promotions • Collaborate with senior leadership to identify new use cases for application of analytics – creating a minimum viable product to demonstrate value• Providing coaching and mentoring to direct reports to ensure they meet their goals and develop professionally
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  • Diageo
    Manager
    Diageo May 2021 - Apr 2023
    Bengaluru Area, India
    • Lead the efforts to develop an ML based product recommendation system to identify high sales potential outlets for our portfolio• Executed successfully in the North American Market, the solution helped increase new distribution by around 24% and gave an incremental value of around 70 M$• Worked with external technology partners to create a front-end application for sales managers to interact with the recommendations
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  • Diageo
    Lead Data Scientist
    Diageo Mar 2019 - Apr 2021
    Bengaluru, Karnataka, India
    • Created Marketing Mix Models for Nigeria and Ghana markets to optimize marketing spends• Analyzed the impact of COVID on online sales in Germany given different scenarios of government restrictions and changes in consumer spending
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  • Fractal Analytics
    Analyst Lead
    Fractal Analytics Jun 2014 - Mar 2019
    Bengaluru Area, India
    • Measured effectiveness of various marketing activities and created a simulator to optimize the marketing budgets considering ad-stock and saturation effects across multiple media channels• Analyzed prescription data for a pharma major to identify the key drivers of growth and help medical representatives to strategize their detailing approach
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  • Fractal Analytics
    Senior Analyst
    Fractal Analytics Oct 2011 - Jul 2013
    Mumbai Area, India
    • Designed visualization dashboards for the leadership teams of P&G to review key performance indicators across 20 key markets
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  • Technical University Of Dortmund, Germany
    Intern
    Technical University Of Dortmund, Germany May 2010 - Aug 2010
    Obtained simulation results and performed Bifurcation analysis on a mathematical model (ODE system) of the budding yeast cell cycle using Matlab Explained the role of mass in cell cycle regulation and progression through different phases
  • Indo Bioactive Labs (P) Ltd
    Summer Intern
    Indo Bioactive Labs (P) Ltd May 2009 - Jul 2009
    I acquainted myself with various statistical and analytical methods. As a part of my work I analyzed experimental data for heparin production using Analysis of Variance (ANOVA), thereby identifying the most significant variables in the process and designed experiments for enhancing yield.

Mohit Modi Skills

Analytics Tibco Spotfire R C Matlab

Mohit Modi Education Details

Frequently Asked Questions about Mohit Modi

What company does Mohit Modi work for?

Mohit Modi works for Diageo

What is Mohit Modi's role at the current company?

Mohit Modi's current role is Senior Manager - Global Advanced Analytics at Diageo | IIT BHU.

What is Mohit Modi's email address?

Mohit Modi's email address is mo****@****ail.com

What schools did Mohit Modi attend?

Mohit Modi attended Indian Institute Of Technology (Banaras Hindu University), Varanasi, Maharashtra St. Josephs High School.

What are some of Mohit Modi's interests?

Mohit Modi has interest in Writing And Film Making.

What skills is Mohit Modi known for?

Mohit Modi has skills like Analytics, Tibco Spotfire, R, C, Matlab.

Who are Mohit Modi's colleagues?

Mohit Modi's colleagues are Neidson Dantas, Neil Orrock, Boris Londoño, Diogo Paixao, Fiona O'neill, Steven Macleod, Annemarie Moleri.

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