• Appointed to lead operations of luxury lifestyle brands Rosenthal Versace Germany, Versace Home Italy and Sambonet Italy registering annual revenue of INR 15 Cr• Strategized annual operating plan for each brand across dinnerware, soft furnishings, and silverware cutlery with defined performance indicators • Deliberated on go-to-market plan, rolling out 1 flagship store and 17 shop-in-shop outlets implementing cutting edge visual merchandising maintaining brand ethos• Streamlined systems and process for dealer management, distribution and logistics with targeted merchandise and pricing grid enhancing bottom-line growth• Researched local demographics and buying patterns to accurately maintain product range with lean stocks leading to high inventory turnover and 85% sell-thru• Understood requirements of design professionals on new/renovation interior projects and suggested appropriate home solutions within budgets and timelines • Conducted direct marketing activities and referral programs reaching VHNI (high-net-worth individuals) for merchandise display at uber-luxury residences and offices• Liaised with brand principals at annual industry fairs on new season launches, merchandise buying, cataloguing, accounting, logistics and other operational issues • Hired, trained and mentored team of 6 on product knowledge, suggestive sales and soft skills putting in place relevant incentive plan

• Lead and manage as profit center; sales, marketing and merchandising for the Swiss luxury watch brand fuelling annual revenue of INR 52 Cr• Formulated 5 year business vision and budget strategy with annual planning and forecasting; called upon for presentation on product development by brand principals • Acted as brand custodian and executed marketing calendar, budget planning, allocation, tracking of ATL/BTL/Online, media buying/planning and PR activities• Worked closely with marketing team strategizing on marketing promotions, product launches and India specific range assortment• Strategized go-to-market plan, responsible for franchise management, rolling out 6 shop-in-shop outlets with targeted merchandise and pricing grid maintaining brand ethos• Envisaged and executed targeted distribution strategy with supply chain processes in place; appointed and managed partners towards maximizing business development• Coordinated with central visual merchandising team for space design and product display implementing global best practice ensuring high customer experience• Executed extensive product, sales and soft skills training to front line sales personnel building organizational culture of performance

• Formed and manage the corporate art fund for the diversified financial services firm building an annual incremental revenue pipeline of INR 7 Cr• Initiated high level business development for art consulting, advisory and sales to the niche discerning art buyer segment expanding brand reach and sales• Advised corporate clients and interior designers explaining works of masters and upcoming artists for residential and office projects • Adept at handholding B2B/B2C clients with advice on art as an investment tool, on buy/sell strategy of their art/artist portfolio with ROI/ROCE analysis • Coordinated with artists such as Bratin Khan, Sanjay Bhattacharya, Manu Parekh for specially commissioned works based on artistic taste, philosophy, and budget• Envisaged and set up reference seller channel for artworks of masters M.F. Hussain, S.H. Raza, Ram Kumar, F.N. Souza .• Ideated customer engagement seminar on art appreciation and brought in renowned art experts to display and educate customers on the fine nuances of art buying

• Brought in to build personalized exclusive service to ultra HNI (high net-worth) clients for luxury home décor brands Villeroy & Boch, Rosenthal Versace, Lladro and Harnn with 85% revenue contribution at INR 8 Cr• Was key point of contact and maintained high level of relationship management with HNI and PR influencers in the lifestyle circles• Initiated and serviced Channel Sales Business for LLadro and Rosenthal Versace in North India.Brand Planning and Marketing• Deliberated as part of the core team on annual operating plan of each brand, review and product mix strategy with an aim to maximize revenue and cost-effectiveness• Provided direction to external creative agencies on ATL/BTL marketing requirements print ads, events, direct marketing, collaterals keeping target customer in mindClient Relations• Conducted effective client relations with a base of 350, servicing 70% active customers on their gifting and personal needs translating to doubling of sales• Devised direct marketing strategy post retail shutdown due to regulatory hurdles, tapped clients through targeted approach and referrals acquiring 250 new clients within 1 year • Ensured Villeroy & Boch, Rosenthal Versace dining product presence at premium airport lounges in Delhi towards enhanced brand recall • Liaised with corporate Hero Moto Corp, Spaze group, GMR, Bird Group, Fortis, SAIL, BPTP, Anantraj Industries, Orient Craft for sales of Lladro ,Villeroy & Boch and Rosenthal Versace Buying and Merchandising• Worked closely with merchandisers and brand marketing division on aspects of products, demand, quantity, pricing, style and designing of product catalogue• Coordinated with specific brand managers’ on planning and forecasting based on seasonal demand and consumer buying patterns to achieve desired goals• Coordinated with global offices of brands to access global pool of product designs and implemented merchandising strategy and promotions based on local demographics

Effectively and efficiently overachieved sales target set by management.Holds the credit of generating business worth Rs.25 Lakhs every month.Successfully led a team of 5 personnel.Liaised with clients for price & various other terms & conditons

Significantly achieved the targets every month as set by the organisation.Successfully led a team of 16 members for selling General Insurance plans of the organizations.Gathered feedbacks from team leaders and forwarding it to the TATA-AIG Management for their perusal.Instrumental in updating the team leaders about the new product launches, change in existing plans, competitions, etc.Effectively imparted Performance Improval Training to FOS.

Dexterously involved in identifying potential investors for fixed deposits and opening new saving accounts.Imparted product training to the new joinees.Bagged various spot incentives on weekly and monthly basis.Holds the credit of generating business worth Rs.6 Crores.Successfully managed a team of 8 personnel.