Mohsin Ayub Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

Homes 4 Life is a boutique real estate brokerage that focuses on selling offplan developments in Dubai. The organization works closely with tier-1 developers across Freehold Developments and has been accredited at various platforms consistently due to its exceptional sales and marketing performance. I am spearheading the marketing and operations division within the firm to ensure consistent progress and reach new target markets. Some salient achievements include:- Devised a… Show more Homes 4 Life is a boutique real estate brokerage that focuses on selling offplan developments in Dubai. The organization works closely with tier-1 developers across Freehold Developments and has been accredited at various platforms consistently due to its exceptional sales and marketing performance. I am spearheading the marketing and operations division within the firm to ensure consistent progress and reach new target markets. Some salient achievements include:- Devised a comprehensive marketing strategy to incorporate digital, events and print media activities- Developed dynamic CMS website homes4life.ae- Developed and implemented Standard Operating Procedures (SOP) to manage the lead flow within the organization- Strengthen connections with online property portals to expand reach- Strengthen brand positioning of Homes 4 Life to be recognized as one of the top brokerage within targeted communities- Improved listing quality on property portals to more than 20% overall- Managing digital advertisement compliance as per the RERA regulations- Developed offplan developments information portal to provide comprehensive information about all new developments- Managing social media PPCs & Programmatic buy to generate leads- Improved SEO to rank on the first page- Managing day to day external information on social media platforms and forums- Developed and Presented at Gulf Real Estate Awards 2018 and achieved 3rd position for Best Media and Communication Campaign- Competed, presented and won the award for GCC Best Employer Award for 2017 for Homes 4 Life- Developed an online community portal townsquaredxb.com to be recognized as an exclusive portal for Town Square Dubai- Implemented automation on CRM to automate the lead assignment and reassignment procedures and improve leads flow channel- Published articles in Gulf News Freehold as Expert Eye on multiple occasion to include opinion about Dubai Real Estate Show less

Dubai, United Arab Emirates

SPF Realty is an award winning and leading real estate in Dubai, UAE. The company has a highly proactive and innovative marketing approach that emphasizes on Digital Medium enabling them to sell projects in record times. Being a part of marketing team, I have been involved in various marketing activities that includes digital, news and PR media. A glimpse of activities are stated as under:- Designed and Developed Award Winning CMS based website SPFRealty.com (Arabian Property Award 2016… Show more SPF Realty is an award winning and leading real estate in Dubai, UAE. The company has a highly proactive and innovative marketing approach that emphasizes on Digital Medium enabling them to sell projects in record times. Being a part of marketing team, I have been involved in various marketing activities that includes digital, news and PR media. A glimpse of activities are stated as under:- Designed and Developed Award Winning CMS based website SPFRealty.com (Arabian Property Award 2016 for Best Real Estate Website)- Planned and executed Award Winning Social Media Campaign (Gulf SME Award 2016 for Social Media Campaign of the Year)- Awarded for the most innovative marketing campaign of the year 2017 at Gulf Real Estate Awards 2017 organized by Dubai Land Department- Involved in Rebranding strategy and campaign of SPF Realty’s brand identity- Involved in digital compliance as per RERA’s Trakheesi system in obtaining permissions from the portal- Improved the SEO of SPF Realty website to take it to top 300 sites in UAE- Managing Google Adwords ads, banners and keyword bidding arrangements- Managing PPC campaigns on various social media platforms- Managing Social Media profiles and portfolios of SPF Realty- Managing CRM and smooth run of the system and operating procedures- Dealing with account managers of over 60 subscribed Online Property Portals - Setting up automation through XML, and social media integration- Devising strategy to market properties and projects according to target segment- Involved in regular email marketing and database mining- Involved in lead generation through microsites and landing pages- Working closely with the rest of the marketing, CRM and Sales team to monitor ROI- Handling online affiliates arrangements with the partners- Monitoring of website traffic through Google Analytics with weekly reports Show less

United Arab Emirates

- Managing Sherwoods Property's Digital Portfolio- Managing Propspace CRM for Property Portals- Managing Leads and assignment- Developing Marketing strategy for print and digital media- Planning and executing Email and SMS Campaigns for Direct Marketing- Ensuring the data and information integrity throughout different levels of users- Developing proposals for the developers UAE and UK.- Executing media plan on print media, social media & outdoor- Operating… Show more - Managing Sherwoods Property's Digital Portfolio- Managing Propspace CRM for Property Portals- Managing Leads and assignment- Developing Marketing strategy for print and digital media- Planning and executing Email and SMS Campaigns for Direct Marketing- Ensuring the data and information integrity throughout different levels of users- Developing proposals for the developers UAE and UK.- Executing media plan on print media, social media & outdoor- Operating Goldmine Contact Management and Document Management- Generating Business Leads and Investments Opportunities- Handling third party integrations of property portals- Training Property Consultants to effectively use the CRM Show less

Karachi

Network Operation Centre Engineer in Wireless Intellegent Network Dept.• Configuration of Huawei Based Firewalls/ Switches/ Routers ( Routing, Switching, ACLs, optimization, IPSec Tunnels, Virtual NAT Servers, Ports blocking-routing-forwarding, VPNs )• IP Planning & Engineering• Planned and Deployed IP-GRE Tunnel VPN Solutions• Deployement, Configuration, Maintenance & Trouble shooting of Server (DNS, RBI, PROXY, FTP & SMTP)• Control over SMSC & SMSC-Gateway Servers•… Show more Network Operation Centre Engineer in Wireless Intellegent Network Dept.• Configuration of Huawei Based Firewalls/ Switches/ Routers ( Routing, Switching, ACLs, optimization, IPSec Tunnels, Virtual NAT Servers, Ports blocking-routing-forwarding, VPNs )• IP Planning & Engineering• Planned and Deployed IP-GRE Tunnel VPN Solutions• Deployement, Configuration, Maintenance & Trouble shooting of Server (DNS, RBI, PROXY, FTP & SMTP)• Control over SMSC & SMSC-Gateway Servers• Configuring & Maintenance of Charging Matrix• Network Planning & Configuring of IPSec Tunnels• SMSC Interconnects with other operators• Vouchers Planning and Generation• Bandwidth Maintenance & Control of WorldCall Traffic• Build up Network Monitoring System / Bandwidth Monitoring and Protocol Monitoring• Configuration, Troubleshooting & Maintenance of PDSN (packet data switching node)• Prepaid Services (Value Added Services) to WLL Subscirbers• Configuring International & National Charging• Configuration, Troubleshooting & Maintenance of AAA Servers (mobile nodes & access node)• Configuration, Troubleshooting & Maintenance of SCP & SMP Servers• Relational Database management IBM-Informix DB, Sun Solaris Itellin-DB• Configuration, Troubleshooting & Maintenance of Unix based Servers ( IBM-AIX, HP-UNIX, Sun Solaris, Centos, Fedora, Suse, Mandriva)• Configuration, Troubleshooting & Maintenance of VoIP Router (CISCO) Show less

Karāchi, Sindh, Pakistan

Established an Asterisk Server over Linux Environment.Build an IP-PBX system over SIP, H.323 and IAX / IAX2 protocol.Tested the connectivity with PSTN.Successfully tested VoIP to VoIP calls and VoIP to PSTN calls.Created a PPTP VPN server over LINUX Platform (MS CHAP encryption) for windows VPN connectivity.

• Created Reports and Presentations on Data storage Software, Security Software and different Hardware Clustering Architecture• Created a resume database system• Implemented Linux Environment ( Redhat Linux 9, EL 4, SUSE 9.2, Ubuntu 5.02)• Involved in the Network assessment of ThirdEye client and checked different outcomes of network assessment tools on different environments• Went to MGH-Logistics (a ThirdEye client) to solve their Linux related problem regarding networking on… Show more • Created Reports and Presentations on Data storage Software, Security Software and different Hardware Clustering Architecture• Created a resume database system• Implemented Linux Environment ( Redhat Linux 9, EL 4, SUSE 9.2, Ubuntu 5.02)• Involved in the Network assessment of ThirdEye client and checked different outcomes of network assessment tools on different environments• Went to MGH-Logistics (a ThirdEye client) to solve their Linux related problem regarding networking on VPN to Bangladesh from Karachi server Show less

Karāchi, Sindh, Pakistan

• Installing and Configuring the Hero Terminal and connecting the terminal to the server at Islamabad.

Master Of Business Administration - Mba, Marketing

Bachelor Of Engineering - Be, Computer & Information Systems

Activities and Societies: Manager Network Security Competition, TechElite '08 Organizer Event Management, TechElite '07

Intermediate, Pre-Engineering

Matriculation, Computer Science