Communications Specialist
Current- Publish digital content including articles, videos, and thought leadership papers to AACSB's website utilizing Sitecore CMS
- Develop graphics, select brand-aligned imagery, and edit images to accompany various content
- Create and distribute weekly association newsletter consisting of curated, strategic content using CRM-integrated email marketing software.
- Use analytics tools to report on web and email performance to provide insight into editorial calendar planning and content strategy