Sandra Molina Email & Phone Number

Atlanta, Ga, Us

New York City, Ny, Us

Atlanta, Georgia, Us

• Directed all Communications strategies for 5 pay television networks: TNT, Warner Channel, SPACE, TMC, e ISAT. Developed and coordinated all publicity efforts for the networks including press conferences, media junkets, talent publicity tours, red carpet premieres, photo-shoots, series launches, satellite media tour for such shows as The Oscars, The Emmys, The Last Ship, Falling Skies, The Big Bang Theory, The Flash, Suits, The Amazing Race, etc. • Experienced strategic event planner. From a small gathering to a major award show red carpet (Oscar, Emmy), blockbuster film premier, TCA, Comic Con and NYC Upfront. Events that communicate positioning and key message through an experience of the five senses. Immersing the audience in a memorable environment, creating an emotional connection that goes deeper than just a memory• Versed in digital strategies to maximize social networks and new media influencers to generate newsworthy stories, grow brand awareness and increase on-line traffic.• Deep experience in project management across geographically distant departments and cross-functional departments. Supervised public relations agencies and vendors in 7 different countries to successfully launch and market movies, series and live events.• Planed and implemented press immersion trips, set visits and cast appearances for shows such as The Big Bang Theory, Zoo, Under the Dome. Responsible for all details of the trips, from visa to air travel, hotels, security, vacation time for the talent. Each publicity trip brought an average of $8 million dollars in equivalent adverting value for media coverage.• Edited, approved and disseminated press releases, promotional materials, public relations and internal organizational documents to trade and consumer press.• Council senior management and key stakeholders of publicity activities, challenges and opportunities. Proactively flagged potentially negative issues.

Atlanta, Georgia, Us

Planned and executed International publicity for TNT Original and Dreamworks production, including liaise between USA domestic PR team and PR teams in 38 countries around the world like (UK, Germany, Spain, Japan, Israel, etc) Designed and executed Communications & Public relations strategy for 2 pay television networks (TNT & TCM) in Latin America, including Brazil and the Caribbean.• Positioned executives as industry leaders and the company as the principal player in the market with a strategic selection of appearances, speaking engagements and guest writing opportunities. Maximized the momentum created by industry news or current events to bring the spotlight to our executives and company’s key messages. • Identified key opinion leaders and digital influencers in each community. Brough them “behind the scenes” to create an experience and generate an emotional connection with executives and employees. Educate opinion leaders in company’s culture, technology and contribution to the community.• Used the latest technology to covey company key messages to all geographically distant employees. Created interactive tools to highlight opportunities, achievements, company goals, challenges, priorities and news about the competition. Lead communication strategy to inform press and audience during broken negotiations of broadcast rights between Turner and cable operators in the region.Established an extensive network of journalists, key opinion leaders and influencers throughout the region.Coordinated phone junkets, press conferences, Hollywood celebrities travel to Latin America on promotional trips. Lead cross funtional teams, manage PR agencies and multiple vendors.

Distrito Federal, Mx

Researched, wrote, and produced stories for a 24 hours news Spanish language network.Coverage of daily major events and breaking news.On air talent

Master Of Arts (M.A.), Mass Communication. Emphasis In Broadcasting Media.

Bachelor’S Degree, Mass Comunications. Minor In Political Science