Molly Thompson Email & Phone Number

-Successfully managing up to 9 clients simultaneously across diverse sectors including hotels, resorts, restaurants, and corporate channels, ensuring tailored marketing strategies for both branded and independent entities-Work closely with Integrated Marketing Directors and on-property sales teams to align social media strategies with broader marketing objectives-Leading and executing in-person photoshoots, consistently delivering 250-300 high-quality, edited photos to showcase property highlights for use on websites, social channels and newsletters-Proficient in utilizing Sprout Social and native social media tools to generate detailed monthly performance reports, aiding in strategic adjustments and stakeholder reporting-Developing monthly content calendars to align with ongoing promotions, seasonal peaks, and industry trends, enhancing brand engagement and visibility-Ensuring timely and engaging social media posts that resonate with the target audience, driving increased engagement and brand visibility-Crafting comprehensive annual social media plans, defining precise target audiences, KPIs, and adapting strategies to seasonal business fluctuations-Implementing hashtag strategies, leveraging trending and industry-specific tags to enhance content discoverability and engagement-Coordinating influencer outreach and negotiations to maximize brand exposure and audience engagement-Overseeing all aspects of community engagement on various social media platforms, ensuring timely interactions through responses to comments, messages, and inquiries, reflecting the brand’s voice and values-Strengthening client relations with consistent communication and monthly marketing meetings-Writing and updating content for Davidson Hospitality Group’s website via WordPress

-Building a brand focused on wine education using an approachable tone and minimalist aesthetic, reaching 1500+ followers.-Optimizing social media scheduling and analytical tools including Later, Planoly, Flick, and Tailwind. -Developing cohesive visual content with digital photography and video edited in InShot, Canva and Adobe Lightroom.-In-depth research of wine regions, tasting notes and grape varieties, consolidating and repurposing notes into blog and social media content

Boston, Massachusetts, United States

-Took responsibility for 6 client accounts, ensuring deliverables are met, responding to feedback and adjusting content strategy as necessary-Hosted monthly, quarterly and yearly client meetings-Coordinated photoshoots and small events between company contractors, local vendors and clients-Oversaw, trained and delegated to 5 marketing specialists

Boston, Massachusetts, United States

-Create copy and source images for a variety of clients' content calendars across multiple social channels, including Facebook, Instagram, Twitter, LinkedIn and Google Business.-Build out yearly editorial calendars for multiple clients based on industry holidays/events, microholidays and important dates to the client-Basic graphic design via Canva-Scheduling content using Buffer, Facebook Business Suite and OneUp-Create and send out monthly newsletters via Mailchimp-Maintain open communication and coordination with clients and other account managers-Designing and scheduling monthly slideshows in BrightSign-Reporting social media key metrics to clients monthly-Community management on clients' social profiles-Run, maintain and report on Facebook and Instagram ads-Collaborate with other team members, organize and assign tasks in Asana

Bellevue, Washington

-Managed a section of 5-6 tables and averaged 25 covers per night. Multitasked under pressure to provide proper and excellent steps of service, including food and drink recommendations, allergy modifications and service recovery when necessary.-Collaborated quickly and efficiently as a team with other servers, bussers, and chefs to ensure a smooth service for the restaurant as a whole.-Regularly attended optional wine and spirits classes to further product knowledge, translating to more satisfied guests and higher sales.

Seattle, Washington

-Requested realistic appointment times for multi-stop loads based off route distance calculations and load/unload times, adjusting or reordering stops as necessary-Promptly rescheduled appointments or alerted shipping/receiving offices of a delayed arrival, avoiding late charges between $50-250 -Relayed updated statuses on LTL shipments to the account coordinator

Bellevue, Wa

-Maintain up to nine tables simultaneously while confidently making recommendations based on guest preferences and menu knowledge-Worked as a host, expo or server whenever needed-Trained new employees in host, expo and server positions-Visited and provided service feedback on other restaurant locations at the request of management

Waikiki, Hi

Attended weekly manager meetingsRecorded customer counts Completed beverage comparisons in the Waikiki areaSafety inspectionsPrepared sales packetsFlyer designRecorded employee absences

Woodinville, Wa

Worked as part of a team to lead guests to their tablesPrepared and delivered drinks Clear and set tables Assisted servers when neededManaged the front of the restaurant on busy weekend morningsGreeted and interacted with guestsManaged waitlistsCoordinated three to four other hosts

Greater Seattle Area

Ensured the safety of my studentsManaged up to six children simultaneouslyTaught water skills and safetyWrote progress reportsInteracted with parents to provide feedback

Bachelor Of Science (Bs), Travel Industry Management, Hospitality Management Emphasis

Activities and Societies: Travel Industry Management Student Association, HonorsSecretary of Travel Industry Management Student.

Nanodegree, Digital Marketing, Marketing Analytics

Project Experience: Social Media Marketing - Evaluated a Facebook campaign using CTR, CPC and CVR to determine which ad performed the best.