Molly Jones Email and Phone Number

Leveraged knowledge of marketing along side photography skills to create successful part-time photography business while being a stay-at-home Mother. Leadership/Strategic Visioning:Create and developed successful marketing campaign to promote photography business in a saturated market. Developed successful photography niche and recruited over 100 clients annually.Created and executed marketing campaigns leveraging tactics that included; SEO keywords, Google Adwords campaigns, social media and email marketing. Project Management:Implemented and mobilized CRM software launched customer lifecycle to provide quotes, contracts, and billing cycles to customers.Created an email campaign newsletter to keep organization top of mind and featured various product offerings resulting in an 95% renewal rate.Achievements:Successfully created and singularly managed a photography business while balancing the needs of a family with small children. Worked diligently on creating and maintaining a high value product that would keep client retention rates high. Developed customer marketing campaign to grow brand awareness and increased prospective booking rates through client testimonials.

Created and developed successful customer advocacy department and recruited over 1,500 active customers advocacy members.Developed and initiated customer lifestyle growth strategies that grow supporters while avoiding customer fatigue.Understand goals of organization and align customer marketing objectives by leveraging strategies and data analysis to provide a mutually beneficial collaboration.Manage customer advocacy department with three employees. Create vision for program and leverage data analysis to determine success of overall marketing points.Work cross departmentally to identify and recruit customers into the customer marketing lifecycle. Develop strategic marketing priorities, goals, and milestones custom to each customer advocate.Work closely with Directors to align project objectives with strategic company initiatives, ensuring that efforts contribute to overall business growth.Served as Manager on organization’s customer advocacy program; applied marketing tactics to recruit 1,500 customers across various SaaS programs. Served as lead to help identify and recruit advocates for conference speakers, video testimonials and roundtable leaders for annual conference and roundtable leaders.Consistently delivered exceptional customer satisfaction by using clear communication and managing clients exceptions for their advocacy role. Ensured that customer felt included, but not overused.

Developed proposals for prospects and establishing continuity between client expectations and deliverables.Served as Project Manager for multiple clients by monitoring workflow and ensuring compliance with deadlines and client expectationsResponsible for targeting potential clients and presenting services available including Web and graphic design, marketing collateral and trade show marketing

Established and maintained station Intranet and served on New York Times Company Intranet CouncilServed as Web Content Manager, which included content writing, advertiser placement and chat mediation.Developed marketing campaign for annual community holiday drive.Assisted in producing promotional spots, marketing materials and coordinated five separate drop-off locations.Show Manager for 15th annual Kids Expo. Supervised and directed 60 employees, 100 venders and volunteers. Managed ticket sales, booth and program layout

Liaison between customer onboarding to software implementation. Managed clients need with website developers and designers. Served as lead for a team of five from software developers, graphic designers, web designers and backend database personnel. Served as liaison between client and across departments to communicate project outlines and meet deliverable deadlines. Worked with C-level employees to develop project proposals and customer quotes.