Partnered with salon owners, booth renters and barbers to help grow their business through premium beauty supply products and advanced education courses.- Promoted to Regional Trainer after 6 months of employment. Responsible for training new employees in the field. - Grew sales by an average of 72% each month since start of employment - Opened an average of 20 new accounts per month - Planned, managed, executed and sold tickets to multiple classes resulting in new customer leads

Family of three salons, cosmetology school, distributor, beauty supply store & professional beauty product line providing elite products, services and continuing education & giving back to the community that supports it- Corporate Branding...re-branded family of salons to create cohesiveness between the 4 so public would recognize each entity as part of the bigger whole, then 3 years later re-branded all salons again to one common name to create uniformity between locations for consistent customer experience- Promotions...awarded 4 times in Salon Today & 2 times in Modern Salon's annual contests...Created summer promotions to increase traffic during the quiet season. $64,206.21 increase in sales from past year over the 5-month promotion & $71,754 increase the following year...Created & managed advertising campaign including radio, social media & outside events to increase traffic in salons specifically the 2 days after Thanksgiving resulting in a $13,966.73 increase from the projections at the beginning of the month as well as the followingincreases from the same days the previous year for each salon: up 55%, up 33%, up 21% and up 10%. The following year increased sales by an average of 36% between location- Student Recruitment...oversaw production of 8 television commercials for the academy's recruitment efforts, including writing scripts, selecting talent and working with external production companies.- Media Relations...developed strategic relationships within the community that resulted in 20 stylists' work published in local magazines- Event Planning...Managed execution of national launch for product line at nation’s largest industry show: booth design, collateral, social media & Internet presence, product pricing, naming & descriptions, show deals, live demonstrations, promotional pieces, scheduling, sales team training, coordination, logistics & lodging for 28 team members & customer follow-upto develop fans, buyers and brand awareness

Responsible for managing the Marketing Department of the international family of companies, which includes one parent company (The Ronco Group), seven “family” companies and two sister companies by creating a business plan of Key Result Areas on which to focus.-- Event Planning - planned and managed multiple international and domestic trade show exhibits, onsite and offsite meetings and company's participation in a charity event.-- Brand Management - re-branded parent and family companies to modernize look and brand each company independently, yet part of the whole and developed taglines, elevator pitches, mission statements, promises and purposes for each company by working with outside consultants-- Project Management - worked with designers to develop marketing collateral, Web sites, a corporate book, customer and employee newsletters and uniform policy-- Presentations - developed presentations for executives, presented at company's annual strategic planning meeting and trained employees to use web presentation tools