Monica Todd Email & Phone Number

Develop and execute strategic weekday/weekend pricing to maximize hotel’s revenueParticipated in weekly roadmap calls with Hilton to ensure all tasks were completed before the hotel openingManage third party channels and established relationships with OTA market managers and Travelclick partners to discuss strategies, promotions and review resultsConduct weekly Revenue Management meetings with Hotel and Regional team to review pricing, results, pace, STAR performance, marketing… Show more Develop and execute strategic weekday/weekend pricing to maximize hotel’s revenueParticipated in weekly roadmap calls with Hilton to ensure all tasks were completed before the hotel openingManage third party channels and established relationships with OTA market managers and Travelclick partners to discuss strategies, promotions and review resultsConduct weekly Revenue Management meetings with Hotel and Regional team to review pricing, results, pace, STAR performance, marketing initiatives, and e-commerceCollaborate with the Director of Sales to establish group pricing, discuss need periods, and convention calendar reviewCreate weekly, monthly, quarterly forecasts, and annual budgetsAttend daily business review with Sales and Catering teams to discuss opportunities to ensure rooms and space optimizationParticipate in monthly meeting with Ownership and Hotel Team to review financial data, market mix strategies and results, pace, position and STAR resultsCollaborate with and train Front Office team regarding pricing strategies, overbooking, financial data, and sellout efficiencyContribute to the development of the annual business planParticipate in the on-boarding process of new team members in Sales and Front OfficeWorked with the Assistant Director of Sales regarding corporate and local negotiated accounts and opportunities as well as the BT pricing process to ensure they aligned with the revenue goalsThe primary contact for The Hotel Collection – contracting, training the hotel staff on standards and procedures, point of contact for any issues or updates, coordinate marketing campaigns to boost revenue, and managing partnerships with American Express TLS ConsultantsCollaborate with the Director of Marketing to develop campaigns that leverage various channels such as consortia (American Express), Expedia and Booking.com, partner with the community by offering special promotions and events to strengthen relationships and increase brand visibilityProven Show less

Developed and executed strategic pricing strategies to maximize hotel’s revenue by remixing business out of lower rated market segments into higher rated segmentsCreated weekly, monthly, quarterly forecasts, and annual budgetsConducted weekly Revenue Management meetings with Executive Committee and Asset Management team to review pricing, results, pace, STAR performance, and marketing initiativesTrained Front Office team regarding pricing strategies, overbooking, financial data, and… Show more Developed and executed strategic pricing strategies to maximize hotel’s revenue by remixing business out of lower rated market segments into higher rated segmentsCreated weekly, monthly, quarterly forecasts, and annual budgetsConducted weekly Revenue Management meetings with Executive Committee and Asset Management team to review pricing, results, pace, STAR performance, and marketing initiativesTrained Front Office team regarding pricing strategies, overbooking, financial data, and sellout efficiencyManaged third party channels and established relationships with OTA market managers and Travelclick partners to discuss strategies, promotions and review resultsLed weekly group pickup meetings with Events, Director of Catering, Group Coordinator, and Sales to review the pace, pickup, production, and cut off dates of all groups within the next 90 daysAttended business review with Sales and Catering teams to discuss group and catering opportunities to ensure rooms and space optimizationConducted monthly meetings with Owners, Asset Management team, Regional teams, and Executive Committee to review financial data, KPIs, market mix strategies and results, pace and position, and STARCollaborated with Director of Sales to establish group pricing, LOS controls and need periods for Sales teamTransitioned the hotel to new revenue system (GRO) and trained departments on reporting and updating the systemDeveloped strategic weekday/weekend pricing, established a partnership and conducted property visits with Hilton Grand Vacations team Show less

Implemented transient strategies through analyzing pace, position, competitor pricing, the market, and group baseAssisted the Director with hiring and managing the Revenue and Reservations teams; trained Revenue Analysts on reporting and dutiesPrepared weekly, monthly and quarterly forecasts for rooms and food and beverage and annual budgetsConducted weekly group pickup meetings with Events, Reservations and Sales team to review pace, pickup, cutoff dates and day by day production… Show more Implemented transient strategies through analyzing pace, position, competitor pricing, the market, and group baseAssisted the Director with hiring and managing the Revenue and Reservations teams; trained Revenue Analysts on reporting and dutiesPrepared weekly, monthly and quarterly forecasts for rooms and food and beverage and annual budgetsConducted weekly group pickup meetings with Events, Reservations and Sales team to review pace, pickup, cutoff dates and day by day production of all groups within the next 90 daysScheduled one on one meetings with the Catering and Events teams to review the revenue performance and potential upsell revenue of all groups and events for forecasting and budgetingWorked with the BTS Manager in the annual BT pricing process which included a review of day of week production and booking channels to ensure they aligned with the revenue goalsAttended daily business review meetings with Sales and Catering teams to discuss group and catering opportunities to maximize inventory and spaceAssisted the Director to set selective selling guidelines for 5 years out based on the convention calendar, business on the books and weekly STAR performanceManaged relationships with OTA managers of third party channels as well as Travelclick partners to discuss promotions, placement, marketing programs, and ROI resultsDeveloped strategic pricing and established a partnership with Hilton Grand Vacations team Show less

Developed and implemented strategic pricing strategies to maximize hotel’s revenueHired, trained and mentored Reservation Agent and Revenue AnalystCollaborated with the Director of Sales to set selective selling guidelines for the Sales team and generated displacement analysis for groups to determine the impact it would have on RevPARConducted weekly Revenue Management meetings with Executive Committee to review pricing, results, pace, STAR performance, and marketing… Show more Developed and implemented strategic pricing strategies to maximize hotel’s revenueHired, trained and mentored Reservation Agent and Revenue AnalystCollaborated with the Director of Sales to set selective selling guidelines for the Sales team and generated displacement analysis for groups to determine the impact it would have on RevPARConducted weekly Revenue Management meetings with Executive Committee to review pricing, results, pace, STAR performance, and marketing initiativesParticipated in monthly meetings with Regional team to review financial data, market mix, pace and position, and STARContributed to the development of the annual business planConducted weekly group pickup meetings with Revenue team, Events and ADOS to review pace, pickup, cutoff dates and day by day production of all groups within the next 90 daysManaged third party channels and established relationships with OTA market managers and Travelclick partners to discuss strategies, promotions and review resultsTrained the Front Office team regarding pricing strategies, overbooking, financial data, and sellout efficiencyDeveloped strategic pricing and established a partnership with Hilton Grand Vacations team Show less

Effectively developed and implemented hotel pricing for multiple properties and condosCreated weekly, monthly, quarterly forecasts and annual financial goalsWorked with Reservations department regarding availability of condominiums to sellConducted weekly Revenue Management meetings with General Manager, Sales, and Front Office teams to review pace, pricing, position, market trends, and resultsProvided month end reports which included a financial recap by market segment… Show more Effectively developed and implemented hotel pricing for multiple properties and condosCreated weekly, monthly, quarterly forecasts and annual financial goalsWorked with Reservations department regarding availability of condominiums to sellConducted weekly Revenue Management meetings with General Manager, Sales, and Front Office teams to review pace, pricing, position, market trends, and resultsProvided month end reports which included a financial recap by market segment, distributions channels, weekday vs. weekend, and STAR analysisConducted weekly group pickup meetings with Managing Director, GMs, Reservations, Sales, Catering, and Events team to review the pace, pickup and performance of groups within the next 90 daysBiannual property visits to review financial data, work with the team, discuss pace, position and results, site visits to competitors, new/renovated hotelsWorked with the Director of Sales in the annual BT pricing process which included a review of day by day production and booking channels to ensure they aligned with the revenue goalsHired, trained and mentored Revenue Analysts and Revenue ManagerAttended monthly forecasting calls with Executive Committee and Regional teams Show less

Education record

Bachelor Of Science, Hospitality Management

Revenue Management