Marketing Technologist
Current- Developed print and digital marketing materials, including brochures, detailers, emails, andlanding pages, to develop and enhance visual branding for product line promotions.
- Designed visual educational materials with staff veterinarians, including medical illustrations,infographics, and academy courses using Docebo, which has a reach of over 15K annual users.
- Led the US design perspective on a next-generation website with ~2 million annual visitors.
- Created metrics dashboards and provided routine actionable suggestions to the marketingmanagers, resulting in a 2% increase in average click-to-open rates.
- Built email automation workflows through Pardot/AE with an annual reach of ~5 million sends.
- Collaborated on enhancing marketing data accuracy and system integration flows.
Sep 2021 - Present
