A New York Times Company - Executes custom social media campaigns for accounts in excess of $3 million in annual revenue across a large breadth of verticals for a dynamic client roster: Disney, Nordstrom, Airbnb, Visa, Christian Louboutin, etc.- Manages Account Coordinator; supervises day-to-day responsibilities, assigns projects and deadlines, reviews quality of work and provides feedback, mentors to encourage professional and personal growth in the role - Supervises and trains Account Managers, acting as the point of contact for issue resolution and fosters team synergy- Contributes to company’s 134% year over year revenue growth by developing processes to increase execution efficiency - Ensures a retention rate greater than 60% maintaining strong client relationships and consulting on best practices - Synthesizes quantitative and qualitative assessment of campaigns to provide clients with robust reporting and insights- Works cross-functionally with HelloSociety and New York Times teams to streamline internal communication- Leads NYT integrated and experiential campaigns encompassing event activation, production, and international travel- Facilitates communication with talent to ensure deliverables meet the set guidelines and are submitted on time - Reports on campaign insights and achievements; optimizes campaigns to maximize engagement and ensure KPIs are met- Conducts kick-off meetings and creates timelines to launch programs in accordance with campaign goals- Drove product development of client facing dashboard to execute campaigns and disseminate KPI information

- Composed individualized client proposals in Excel utilizing research tools such as Scarborough and Nielson. Proposals also included pricing and deliverables- Generated contracts utilizing internal and external systems and confirmed accuracy of all data- Acted as the primary contact to agencies and client base- Worked with the Finance Team on the billing process for contracts up to $1.5 million

- Provided event planning support including pre-event logistics in coordinating several vendors and executive guest invitations and gifting opportunities- Onsite event management assistance at high-profile events for luxury brand guests- Supported several corporate client ticketing programs including order fulfillment and continuous budget tracking in order to maintain planning and accuracy- Developed artist research PowerPoint presentations to share with clients to provide insight into today’s rising talent.

- Planned and executed University dinners and receptions for guest lectures- Coordinated the catering, rentals, and guest services events- Aided in the preparation for Parents Weekend and Commencement

- Sold $21,925 in total revenue- Ranked #31 out of 400 Account Executives nationwide- Initiated and solidified client relationships by working one-on-one with 28 local business owners- Experienced in all aspects of consultative selling, from existing account management to lead generation- Mastered product information, demonstrated excellent communication skills- Managed a portfolio of clients, set up meetings, signed contracts, provided customer service, met project deadlines, and lead a team in distribution of our product

• Created structured lists of those attending charity events• Set up for the events

• Compiled an excel spreadsheet of client statistical data• Assisted in acquiring new clients and analyzed client files