Morten Grusd Email & Phone Number

Sandvika, No

Oslo, No

Stockholm , Se

At BRAbank we provide our business partners within the travel and retail industries, and their customers, with digital solutions for payments, credits and savings.

Malmö, Se

WHO WE AREIkano Bank offers simple and smart banking and financial solutions. We offer products which include private label cards, credit cards, loans and savings accounts. We deliver sales finance and customer insight services to retail partners and provide companies with leasing and factoring solutions. We market products and services under our own Ikano brands, such as Ikano Bank, and through those of our retail partners. Our presence in a number of countries in Northern Europe enables us to offer both local and cross-border solutions. Ikano was established in 1988 and is owned by the Kamprad family. In Norway, Ikano Bank delivers retail finance and loyalty programmes to household name retail partners including IKEA, Shell, COOP and Lindex. We also offer the Ikano Visa credit card and loans direct to consumers. We also provide companies with leasing solutions. WHAT I DID• Business development - Led the transformation of a traditional consumer bank to a digital and customer focused organization with effective processes and innovative products• Product and concept development - Developed and launched Ikano Visa, one of the largest credit card programs on the market• Negotiating skills - Negotiated partner agreements with major retailers such as Shell, Coop, Lindex and Plantasjen• Result focus - Multiplied the bank’s loan book and profitability by 5 • Change management – Managed the development and implementation of a centralized operational structure at Ikano Bank globally

Malmö, Se

• Strategically and operationally responsible for the bank’s activities in the retail market – sales finance through retail partners and international credit cards

• Developed and implemented market communication based on new branding policy • Strategic and operational responsibility for market activities such as trade fairs, customer magazines and advertising • Managed 7 co-workers in 5 countries in a matrix organization • Responsible for the development of a new sponsor strategy for Hydro

New York, Ny, Us

• Account executive for the agency’s B2B-customers • Developed communication strategies based on the customers overall business strategy• Implementation of strategies to effective communication tools

Stockholm, Stockholm, Se

• Strategic and operational responsibility of sales and marketing of Eurocard, the leading corporate credit card in the B2B-market• In charge of multiple sales processes and negotiations with senior management of major Norwegian corporations

• Developed and implemented a Scandinavian marketing department of 10 employees with various geographical and professional backgrounds • Strategic and operational responsibility for L’Oréal’s Scandinavian marketing towards hair dressers and consumers

Paris, Fr

• Initiated, implemented and analysed marketing activities towards French hair dressers and consumers

Paris, Fr

• Marketing Manager: Operational and personnel responsibility for the department• Product Manager: Initiated and implemented product launches and market activities• Management Trainee: Sales representative – Index 116 vs budget

• Sales of office machinery equipment to new and existing Canon customers• Index 103 vs budget, member of the ”Index 100 Club”

• Operational and personnel responsibility for a team operating a radar / laser system

Mba, International Management

Bsc, Management Sciences

Bsc, Management Sciences

Sergeant