Head Of Social Media
CurrentLong-term Strategy Development: Developed long-term marketing strategies aligned with the company's objectives and future vision.Market Analysis & Strategy Recommendations: Analyzed market trends and competitors, recommending new platforms and media strategies to strengthen brand presence.Paid Acquisition Management: Implemented a paid acquisition strategy on Instagram in partnership with influencers, achieving a 13% return on investment for every dollar… Show more Long-term Strategy Development: Developed long-term marketing strategies aligned with the company's objectives and future vision.Market Analysis & Strategy Recommendations: Analyzed market trends and competitors, recommending new platforms and media strategies to strengthen brand presence.Paid Acquisition Management: Implemented a paid acquisition strategy on Instagram in partnership with influencers, achieving a 13% return on investment for every dollar spent.Platform Growth & Monitoring: Drove TikTok following growth from 0 to 156k followers in 6 months, and continuously monitored platform performance for ongoing improvement. Show less