I am an experienced social media strategist and content manager, passionate about driving engagement, boosting brand growth, and crafting top-funnel strategies. With a proven track record of increasing follower growth and website traffic, I specialize in creating social-friendly, compelling copy that resonates with target audiences and strengthens brand presence.Currently, as Content and Community Marketing Manager at Electric, I oversee all copywriting, ensure a consistent brand voice, and lead impactful initiatives that enhance our digital footprint. Previously, at Parents/Kindred by Parents, I implemented engagement strategies across Instagram, Facebook, Pinterest, and Twitter, achieving a 383.5% growth in followers within my first year. My focus on data analysis and insights has consistently uncovered optimization opportunities, increasing engagement by 30% and driving website traffic by 45%. I also bring strong skills in visual content creation, leveraging tools like Photoshop, Canva, and InDesign to develop high-quality assets that boost engagement rates.Beyond work, I am dedicated to giving back to my community and enjoy spending my free time volunteering for causes close to my heart. I value quality time with family and friends, and I’m always on the lookout for new experiences and adventures that keep me inspired.Skills: - B2B Marketing & Top-Funnel Strategy - Conversion Rate Optimization - Social Media Strategy Development - Content Creation & Curation - Analytics & Data Insights - Audience Engagement & Community Management - Paid Social Media Advertising - SEO & SEM Optimization - Brand & Reputation Management - Influencer Partnerships & Outreach - Cross-functional Collaboration & Team Leadership - Graphic Design & Visual Asset Creation - Project Management & Campaign Planning - Strong Written & Verbal Communication Skills